Open to opportunities

Lucas Flows

@lucasflows

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Marketing automation specialist building scalable CRM systems that boost conversions.

Nigeria

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What I'm looking for

I’m looking for a role where I can build and optimize CRM and marketing automation systems—designing customer journeys, improving segmentation, and using analytics and A/B testing to drive measurable conversions and growth.

I’m a results-driven CRM and Marketing Automation Specialist focused on building scalable systems that streamline operations and automate customer journeys to increase conversions. I design and optimize CRM infrastructures, lead nurturing workflows, sales pipelines, and multi-channel marketing automation with data-backed improvements.

In client work, I’ve set up and optimized CRMs using GoHighlevel and HubSpot, built automated lead capture and follow-up journeys, and implemented audience segmentation with behavior-based automation. I also integrate platforms like Klaviyo with Shopify, run A/B testing to improve open/click/conversion performance, and support CRO through campaign analytics and performance metrics.

Experience

Work history, roles, and key accomplishments

Klaviyo Email Marketing Specialist

Arktk Coldwear

Feb 2026 - Apr 2026 (2 months)

Built Klaviyo automated email flows including welcome series, abandoned cart, browse abandonment, post-purchase, and win-back campaigns. Performed audience segmentation and A/B testing, and integrated Klaviyo with Shopify to streamline customer data synchronization and automation workflows.

Klaviyo Email Automation Welcome Series Browse Abandonment Audience Segmentation A B Testing Conversion Optimization

Email Marketing Specialist

PrimeMovers Inc.

Nov 2025 - Jan 2026 (2 months)

Designed and implemented HubSpot CRM tailored to client sales and marketing processes. Built lead capture and nurturing automations (including appointment booking and follow-ups), integrated third-party tools, and created email/SMS automation campaigns to improve engagement and retention.

HubSpot CRM Email Marketing Marketing Automation Lead Nurturing Third Party Integrations Audience Targeting

Marketing Automation Consultant

Purtrek Industry

Aug 2025 - Oct 2025 (2 months)

Created automated customer journeys and email marketing workflows in Gohighlevel, including CRM setup and optimization. Implemented audience segmentation and behavior-based automation, optimized sales funnels, and used campaign analytics to drive improvements.