Open to opportunities

Abdullahi Camara

@camara

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Marketing automation specialist driving conversions through CRM, UX, and data-backed strategies.

Nigeria

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What I'm looking for

I seek roles where I can design and scale CRM and automation systems, improve UX and conversion, collaborate cross-functionally, and measure impact through analytics while advancing in marketing technology.

I am a results-driven marketing automation and CRM specialist with 4+ years of experience building systems that streamline workflows, improve user experience, and boost conversions across eCommerce and service platforms. I design and implement CRM architectures, automated email/SMS journeys, and website optimizations that translate complex challenges into scalable, data-backed solutions.

My work has included migrating booking systems, launching eCommerce platforms, and creating dashboards and pipelines that increase efficiency and revenue—examples include a 30% bookings lift and a 40% sales increase for clients. I focus on clear analytics, cross-team collaboration, and continuous optimization to deliver measurable growth and improved customer journeys.

Experience

Work history, roles, and key accomplishments

Current

CRM & Marketing Automation Specialist

Current

Cleverprofits

Mar 2025 - Present (1 year)

Led automation strategy to enhance workflows and increase campaign conversions; set up personalized email sequences and optimized web elements to boost engagement and lead generation.

Marketing Automation Email Marketing UX Optimization Klaviyo HubSpot GoHighLevel Zapier Analytics

Marketing Automation Specialist

Hilltop Property Investment LLC

Feb 2025 - Mar 2025 (1 month)

Revamped website for improved lead capture and UX; launched automated nurturing sequences and integrated SMS with email to create a cohesive communication strategy.

SMS Marketing Email Automation Website Optimization GoHighLevel Zapier UX Analytics Lead Nurturing

Booking System Migration Specialist

Premier Luxury Charters

Aug 2024 - Jan 2025 (5 months)

Migrated legacy booking system to a scalable platform and optimized booking flow, improving customer experience and increasing bookings by 30%.

UX Optimization Third Party Integrations Project Management Zapier Customer Experience

CRM Platform Setup Strategist

Swift Impact

Oct 2024 - Dec 2024 (2 months)

Built a CRM from scratch with dashboards and pipelines, developed automation for follow-ups and onboarding, and improved internal productivity and onboarding speed.

CRM Implementation Dashboarding Automation Client Onboarding HubSpot SuiteDash Zapier Process Optimization

Ecommerce Setup & Optimization Specialist

Savage Cadillac

Oct 2024 - Nov 2024 (1 month)

Transitioned shipping and backend to a new eCommerce platform, resolved technical bottlenecks, and collaborated across teams to improve UX and operational flow.

ECommerce Platforms Shopify UX Shipping Integration Technical Troubleshooting Cross Functional Collaboration