Open to opportunities

Amanda Marken

@amandamarken

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Data-driven social media producer and journalist who turns analytics into engaging stories.

United States

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What I'm looking for

I’m looking for a role in social media and communications where I can use performance analytics, write in AP style, and produce video/audio content with strong brand quality and teamwork.

I’m a social media producer and journalist who builds high-performing short-form campaigns by pairing creative storytelling with performance analytics. In my current studio work, I optimize content across Instagram, X, TikTok, and YouTube Shorts while monitoring views, shares, comments, and CTR to guide what we publish next.

What sets me apart is how I work end-to-end—quality assurance before publishing, and hands-on production support. I’ve increased average engagement by 23% and average viewership by 16% through data-informed optimizations, while also operating cameras, audio boards, and TriCaster systems to keep livestream production running smoothly.

I also bring strong communications experience from public relations and publishing: I’ve supported media campaigns with competitor research and influencer performance analysis, drafted press-style content and newsletters, and created interview-driven stories supported by high-quality photography. I’m continuously sharpening my craft with marketing analytics and graphic production training.

Experience

Work history, roles, and key accomplishments

Current

Writer and Photographer

Current

College Avenue Magazine

Oct 2024 - Present (1 year 9 months)

Conduct interviews and research to create audience-engaged stories, and capture and edit photography to strengthen narratives and visual identity. Produces written and visual content for print and digital brand storytelling.

Interviewing Topic Research Storytelling Content Creation

Office Staff

Camp Crestridge for Girls

May 2025 - Aug 2025 (3 months)

Served as a primary communication liaison for parents and staff, providing timely updates and problem solving. Managed high-volume administrative tasks and coordinated events and internal communications to improve operations.

Parent and Staff Liaison Administrative Support Event Coordination Internal Communications Problem Solving Attention To Detail

Public Relations Intern

Fascinate Communications

Jul 2024 - Aug 2025 (1 year 1 month)

Supported media campaigns by conducting competitor research and analyzing influencer performance data to improve outcomes. Developed performance reports, executed influencer outreach, and drafted digital content and newsletters for client initiatives.

Competitor Research Influencer Performance performance reporting ROI Measurement Digital Content Newsletters Campaigns

Social Media Producer and Studio Crew

Collegian TV

Nov 2024 - May 2025 (6 months)

Executed and optimized short-form social media campaigns across multiple platforms using engagement and performance metrics to guide content adjustments. Operated cameras, audio boards, and TriCaster systems to support livestream production and ensured content quality prior to publishing.

Instagram TikTok YouTube Shorts Engagement Metrics Views CTR Performance Analysis Content Optimization Quality Assurance Livestream Production Camera Operation Professional Audio Board TriCaster Content Strategy

Intern

Trustee Services Group

Jun 2022 - Aug 2022 (2 months)

Monitored financial activity for 185 clients to identify discrepancies and ensure reporting accuracy. Analyzed financial data flows, flagged inconsistencies, and supported data management and reporting.

financial data analysis Data Management Inconsistency Flagging

Education

Degrees, certifications, and relevant coursework

Colorado State University

Bachelor of Arts, Journalism and Media Communication

Activities and societies: Member, Marketing Association; Contributor, Ram+ (student-run streaming/content creation platform).

Bachelor of Arts in Journalism and Media Communication with minors in Business Administration and Entrepreneurship. Member of the Marketing Association and contributor to Ram+.