Lekan Olowookere

I’m a detail-oriented Data Analyst who converts large, messy datasets into intelligence that drives pricing, retention, and operational strategy. I’ve built KPI frameworks and automated reporting pipelines that help teams move faster—cutting leadership reporting time by 40% and improving repeat purchase rate by 22%.

In consulting and analytics work, I’ve deployed Power BI dashboards across revenue, retention, and operational KPIs, and I’ve used SQL to query 2M+ records and surface a £180K revenue gap tied to untracked discount patterns. I also apply mixed-methods analysis using NVivo to synthesize stakeholder interview data into themes that shape senior-level recommendations.

My approach blends structured modeling with business clarity. I’ve delivered RFM-based segmentation to support targeted retention campaigns, and I design analytics outputs that balance technical rigor with executive expectations—like turning 500k+ e-commerce transactions into decision-ready customer and revenue insights.

I also enjoy tackling high-stakes analytical problems: I’ve conducted forensic data analytics and compliance intelligence, built Tableau dashboards to support evidence-based decisions, and reduced manual case review time by 30%. From Python automation that eliminated 30 hours of monthly manual processing to dashboard development across regions and brands, I’m motivated by measurable impact.