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Laurel KleidonLK
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Laurel Kleidon

@laurelkleidon

I build data-driven local marketing plans that improve store openings, ROI, and community engagement.

United States
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At Sport Clips, I develop customized, data-driven marketing plans for 10+ franchise locations, contributing to nine store openings above client-count goals. I also track mailer, coupon, and budget performance, helping drive a 5% positive ROI shift quarter over quarter and year over year.

I've built local marketing presence through community partnerships, team training, and market action plans. I generated 15+ marketing opportunities per store by identifying strong leads within each community.

Previously at Pool Corp, I fostered 50+ customer relationships through phone and email, contributing to 79% year-over-year sales growth and 105% gross-profit growth. I bring experience in Salesforce, Sageflo, SOCI, Google Workspace, Canva, Google AdWords, and Microsoft Office.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Texas at Dallas logoUD

University of Texas at Dallas

Bachelor of Science, Marketing

Activities and societies: TEK Systems Scholarship; Active member of the Center of Professional Sales, UT Dallas

Bachelor of Science in Marketing from the University of Texas at Dallas, Jindal School of Business.

Tech stack

Software and tools used professionally

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