Open to opportunities

kuncoro aji nugroho

@kuncoroajinugroho

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Data Analyst with expertise in digital marketing and predictive analytics.

Indonesia

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What I'm looking for

I am looking for a role that allows me to leverage my data analysis skills in a dynamic environment, focusing on digital marketing strategies and data-driven decision-making.

I am a Data Analyst with over 4 years of experience specializing in audience segmentation, predictive analytics, and market research. My proficiency in SQL, Python, and Machine Learning allows me to transform complex data into actionable insights that drive strategic decision-making. I have successfully designed and deployed automated dashboards, customer segmentation models, and churn prediction algorithms, resulting in measurable improvements in operational efficiency and customer retention.

Currently, I am expanding my expertise in digital marketing analytics, focusing on SEO, paid advertising, and social media strategy. I am known for bridging the gap between data science and marketing by collaborating with cross-functional teams to build scalable, data-informed solutions that enhance audience engagement and boost ROI. My passion lies in leveraging data to solve real-world problems and deliver value across the customer journey.

Experience

Work history, roles, and key accomplishments

Current

Data Analyst

Current

PT. Privy Identitas Digital

Aug 2022 - Present (2 years 9 months)

Led the development of interactive dashboards and automated reporting systems, improving operational efficiency by up to 50%. Conducted advanced data analysis on payment gateway and scheduling performance, resulting in a 45% reduction in vendor costs and over 40% boost in internal efficiency. Integrated Google Analytics and implemented Google Tag Manager for comprehensive feature and user behavior

Data Analysis Dashboard Development Google Analytics Google Tag Manager Machine Learning NLP Customer Segmentation SQL Python

Data Analyst for PT. Telkomsel

PT. Sigma Cipta Caraka (Telkomsigma)

Jan 2020 - Dec 2022 (2 years 11 months)

Designed and standardized datasets aligned with business goals, improving data analysis efficiency and performance tracking accuracy. Built an automated reporting system that significantly reduced manual reporting time and effort. Optimized deep-dive queries to help business teams identify trends and make more data-driven decisions, delivering well-structured, segmented data to support targeted ma

SQL Data Analysis Performance Tracking Segmentation Marketing Campaigns Business Intelligence Query Optimization Excel

Associate Data Scientist for PT. Telkomsel

PT. Sigma Cipta Caraka (Telkomsigma)

Jan 2021 - Jul 2022 (1 year 6 months)

Built automated pipelines and optimized data cleaning using Python, significantly improving machine learning model accuracy. Developed and evaluated predictive models for churn prediction and customer segmentation using K-Means, Random Forest, and XGBoost. Enhanced model interpretability using SHAP, enabling better business understanding and decision-making, and supported digital campaigns with ac

Data Pipelines Python Machine Learning Churn Modeling Customer Segmentation SHAP Data Cleaning XGBoost Random Forest

IT Support Analyst for PT. Telkomsel

PT. Infomedia Nusantara

Jun 2018 - Dec 2019 (1 year 6 months)

Monitored and troubleshooted charging system errors, ensuring minimal downtime and improved service reliability. Analyzed and resolved issues related to failed charging, SMS delivery, and package purchases, especially for corporate clients. Managed servers and databases to maintain system stability and support operational continuity, improving response time for issue resolution and enhancing custo

IT Support System Monitoring Troubleshooting Database Management Customer Support Reliability Operational Continuity

Education

Degrees, certifications, and relevant coursework

Purwadhika Digital Technology School

Full Stack Digital Marketing, Full Stack Digital Marketing

Completed a comprehensive program in Full Stack Digital Marketing. Gained expertise in various aspects of digital marketing, including SEO, paid advertising, and social media strategy.

Institut Sains dan Teknologi Nasional (ISTN)

Bachelor's degree, Teknik Elektro dan Komunikasi

Grade: 3.22

Pursued a Bachelor's degree in Electrical and Communication Engineering. Studied fundamental principles and applications in the field, achieving a GPA of 3.22.

Telkom University

Diploma, Telecommunications Engineering

Grade: 3.26

Obtained a Diploma in Telecommunications Engineering. Focused on core concepts and practical applications within telecommunications, graduating with a GPA of 3.26.