Looking for a job

Kseniia Barinova

@kseniiabarinova

Amazon PPC specialist with 5+ years of experience managing 1,500+ campaigns, scaling sales, and optimizing ad spend with data and automation.

Thailand

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What I'm looking for

I’m open to remote roles in Amazon PPC and marketplace growth.

At Xagger Store, I managed 1,500+ active Amazon campaigns for a sunglasses brand and ran advertising through peak months above $850K in gross sales, keeping TACoS under 10% and ACoS at about 20–22%. I also launched and scaled a private-label line whose monthly sales grew from $32K to a $172K peak.

At SILKLE Store, I handled Amazon PPC strategy from launch through scaling. Monthly gross sales grew from $8K to $70K, and the hero body scrubber reached $60K per month while maintaining 21–29% ACoS.

At ZooOpt, I managed marketplace advertising and analytics on Ozon and Wildberries for a leading pet care seller. On Ozon, daily sales grew fivefold in six months at 3–4% TACoS. I’m open to remote roles in Amazon PPC and marketplace growth.

Experience

Work history, roles, and key accomplishments

Marketplace Growth Manager — Ozon & Wildberries

ZooOpt

Oct 2024 - Sep 2026 (1 year 11 months)

Leading pet care seller | 10,000+ SKUs | $20M+ monthly marketplace turnover | $650K+ monthly ad budget
Responsibilities:
- Own advertising accounts on Ozon and Wildberries: campaign launch and optimization, autobidders, budget management within individual marketplace terms
- Analytics by brand, category and SKU (weekly and monthly) using native Ozon and WB tools; reporting automation in spreadshee

Amazon PPC & Marketplace Growth Specialist

SILKLE Store

Aug 2024 - Jun 2026 (1 year 10 months)

Amazon advertising and growth for a body care accessories brand
Responsibilities:
- Own Amazon PPC strategy from product launch to scaling: account structure, keyword strategy, campaign creation across Sponsored Products, Sponsored Brands and Sponsored Display
- Keyword discovery, competitor research and launch planning with Helium 10 (Cerebro, Black Box)
- Ranking products in top positions for th

Amazon Marketing Specialist

Xagger Store

Mar 2022 - Aug 2024 (2 years 5 months)

Amazon advertising and marketplace growth for a sunglasses and sport sunglasses brand (~$5.9M annual gross sales), working in a two-person marketing team
Responsibilities:
- Setup, management and optimization of 1,500+ active campaigns across Sponsored Products, Sponsored Brands and Sponsored Display; $65–80K monthly ad budget in peak season
- Keyword and competitor research with Helium 10 (Cerebr

Marketing Advertising Specialist

International Jewellery School

Apr 2021 - Feb 2022 (10 months)

Functionality:

- Copywriting: writing texts for company website, text for Instagram, press releases, presentation texts, mass emailing, TOR for contractors, scripts for live broadcasts.

- Design: banners, presentations, landings, posts for social networks, Instagram stories.

- Exhibitions: ordering Pos products, polygraphic products, interaction with exhibition organizers, stand planning.

- In

Brand creator

Teslimovka art studio

Jun 2016 - Mar 2021 (4 years 9 months)

Functionality:

- Concept, creation and brand promotion of Teslimovka art studio for the sale of modern art paintings (painting).

- Content creation for the studio: photofixation of paintings, writing texts and related materials.

- Promotion of the art studio: advertising on Facebook and Instagram (launch of tarketing advertising), lead generation. Contextual advertising Google, Yandex. Publicat