Krtin Kannan
@krtinkannan
Growth marketer with expertise in data-driven strategies and storytelling.
What I'm looking for
I am a growth marketer and creative strategist with a strong track record of scaling early-stage brands through storytelling, data-driven experimentation, and community-led growth. Currently, I am shaping AI-powered content experiences at Ayna, where I bring a unique blend of analytical rigor and creative intuition to marketing.
During my tenure at Ayna, I successfully increased traffic by 200% and organic conversions by utilizing SEO best practices and improving user experience. I also set up performance marketing strategies that reduced customer acquisition costs by 15% month on month, showcasing my ability to drive measurable results. My commitment to establishing thought leadership in the industry is evident through my published articles and guest posts on relevant platforms.
Previously, as an Associate Growth Manager at Grx10, I implemented data-driven performance marketing strategies that significantly decreased cost per lead and improved regional sales performance. My efforts in building brand awareness and optimizing marketing funnels have generated substantial revenue and engagement, demonstrating my capability to deliver impactful marketing solutions.
Experience
Work history, roles, and key accomplishments
Growth Marketer
Ayna AI
Aug 2024 - Present (1 year)
Increased traffic by 200% and organic conversions by utilizing SEO best practices and improving user experience. Set up performance marketing and reduced CAC by 15% month on month.
Associate Growth Manager
Grx10
Dec 2023 - Present (1 year 8 months)
Decreased the CPL for a solar company from Rs 200 to Rs 40. Generated an average of 1Cr in revenue in 1 month on Meta Ads.
Growth Associate
The Nudge Institute
Aug 2022 - Present (3 years)
Strategized social media ad campaigns, reducing CPL from Rs 22 to Rs 2. Improved conversion rates from 2% to 20%.
Sales and Marketing Associate
Tiniva
Feb 2022 - Present (3 years 6 months)
Created and managed a healthcare brand’s social media channels. Helped in the design and branding of a cancer hospital.
Education
Degrees, certifications, and relevant coursework
New Horizon College of Engineering
BE, Engineering
2018 - 2022
Grade: 9.3 / 10.0
Studied engineering at New Horizon College of Engineering, focusing on a comprehensive curriculum. Achieved a strong academic performance with a GPA of 9.3 out of 10.0.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
getayna.comJob categories
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