Kris Plunkett

Leads strategic campaigns and initiatives for Windsor Waste Management and Zest Recycle, developing brand positioning, awareness, events, website optimisation, and lead generation. Utilises HubSpot for content marketing and automated lead nurturing, and creates digital, print, and video content using Adobe tools.

Created and ran group-wide campaigns across 3 brands, executing marketing support to 77 care homes. Designed digital and print media, prepared leaflet drops and social media paid advertisements, and liaised with journalists for PR opportunities.

Managed events, exhibitions, media, press, and public relations. Wrote engaging copy for print and web, and designed web content including newsletters and social media material.

Online English teacher to Chinese students while living abroad in Thailand and Indonesia. Prepared and conducted one-on-one lessons for children aged five to twelve through an online platform.

Trained and supervised employees in sales and customer service, assisted customers, and acted in place of general and assistant manager. Led visual merchandising outlines and assisted in store level events and marketing strategies.

Provided employees with tools and training to deliver memorable customer experience. Executed visual merchandising plans and followed guidelines for optimal product placement and display, and created strategies to drive and increase sales.

Hostel supervisor responsible for guest well-being and entertainment, including administration and reception. Organised and conducted nightly events and activities, and managed social media platforms and public relations.

Bachelor's degree with a major in Sociology and a minor in Human Relations from Concordia University, Montreal, Canada.

Graduate Diploma in Public Relations and Communications from Concordia University, Montreal, Canada.

Diploma of College Studies in Social Sciences from Vanier College, Montreal, Canada.