At RELEX Solutions, I deliver integrated global campaigns across digital, social, webinars, and events for retail and manufacturing audiences. I create campaign identities, LinkedIn advertising, eBooks, landing pages, and presentation materials that turn complex ideas into engaging visual communications.
I lead visual direction for AI-generated imagery, establishing editorial photography standards and scalable creative workflows. I've also developed environmental branding concepts, signage, and wayfinding systems for the RELEX HQ.
Previously, at Wella Professionals and OPI Nails, I delivered integrated digital, print, and social campaigns for global beauty brands. I led product and lifestyle photography direction, designed CRM, web, and e-commerce experiences, and produced launch and seasonal marketing assets.
My work brings together campaign strategy, art direction, brand systems, digital design, and AI image direction.
