Open to opportunities

Ulysses Saniel

@ulyssessaniel

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Creative Director and multidisciplinary designer specializing in brand identity, digital design, and photography.

United Kingdom

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What I'm looking for

I seek designer or creative leadership roles where I can shape brand identity, lead visual campaigns, work collaboratively, and deliver polished, commerce-focused design outcomes.

I am a Creative Director, designer and photographer with extensive freelance and in-house experience across branding, digital and print. I bring an entrepreneurial spirit and a strong aesthetic eye to developing cohesive brand identities and marketing assets.

I have led design for hospitality, retail and lifestyle clients, producing POS, menus, web banners, social campaigns and print collateral while maintaining brand consistency and overseeing final approvals.

My technical toolkit centers on Adobe Creative Suite, Figma and UX/UI basics, and I routinely handle photography, image retouching, prepress and creative direction for shoots and campaigns.

I am available for designer roles and pursue projects that balance creative vision with commercial outcomes, delivering polished, on‑brand work under tight deadlines.

Experience

Work history, roles, and key accomplishments

Design Executive

Unknown

Feb 2025 - Sep 2025 (7 months)

Defined and maintained overall design aesthetic and brand identity for hospitality clients, approving final design outputs and producing POS, menus, and digital marketing assets to drive consistent brand presentation.

Adobe Photoshop Illustrator InDesign After Effects Branding Print Production Figma

Freelance Graphic Designer

Freelance / Various Clients

Jan 2019 - Dec 2022 (3 years 11 months)

Provided end-to-end design, digital and photography services for multiple brands (2019–2022), delivering email and social campaigns, POS, website banners, merchandise, and photography assets to support marketing and retail.

Figma Adobe XD Photoshop Illustrator Lightroom Social Media Design Email Design Print Production

Brand Designer & Photographer

Brand Relations

Nov 2018 - Nov 2020 (2 years)

Led branding and product design for food & beverage launches, managing ideation to shop-floor execution and producing website, social and newsletter graphics while mentoring a junior designer.

Adobe Photoshop Illustrator Branding Packaging Design Product Photography Art Direction Prepress

Graphic Designer & Photographer

Dentsu Aegis Network

Aug 2017 - May 2018 (9 months)

Created brand guidelines and online/offline marketing assets including social and web design to support client campaigns and maintain brand consistency across channels.

Figma Adobe XD Illustrator Photoshop Brand Guidelines Social Media Design

Graphic Designer

Cirque Le Soir

Apr 2014 - May 2015 (1 year 1 month)

Designed promotional materials and event advertising (posters, banners) within company guidelines and for festivals including Wireless and EDC to drive event awareness.

Adobe Illustrator InDesign Photoshop Event Promotion poster design Merchandising

Graphic Designer

ThenandNow

Oct 2013 - Mar 2014 (5 months)

Produced video edits, trend boards and product photography, leveraging Premiere Pro and Photoshop to create marketing assets and visual research for campaigns.

Adobe Premiere Pro IMovie Photoshop Illustrator Photography Trend Research Video Editing

Education

Degrees, certifications, and relevant coursework

Business of Fashion (BOF)

Professional Certificate(s), Fashion Business and Digital Marketing

2022 - 2022

Activities and societies: Courses included Digital Marketing, Fashion Styling and Image Making, Build a Direct to Consumer Brand, Fashion History For Today, and Buying and Merchandising.

Completed multiple BOF professional courses on fashion business topics and digital marketing during March–July 2022.