Kavya Srivatsa

Building India's first digital platform for women in college. As the head of brand, community, and content strategy at CampusGal, I'm dedicated to empowering college women through dynamic, insightful content that sparks growth and community engagement. At CampusGal, I lead content creation, strategize on impactful delivery, and foster partnerships that align with our mission to nurture leadership,

• Architect strategic positioning and revenue-linked visibility systems for growth-stage B2B & B2C brands across tech, real estate, FMCG, hospitality, and consumer sectors.

•Built and productized the GXO Visibility Score — a proprietary diagnostic transforming executive presence into a measurable demand lever.

•Created the GXO Market Gap Score — structured opportunity assessment framework used i

Strategic architect behind brand repositioning, IP expansion, and monetization frameworks for a Gen Z-forward HR & workplace culture media brand.

•Repositioned brand from personality-led content to scalable IP platform

•Built sponsorship narrative frameworks targeting fintech, HR-tech, leadership, and Gen Z-focused brands.

•Structured partnership decks and revenue pathways across YouTube, podc

Led brand and marcom strategy, developing decks, websites, and custom content playbooks for LinkedIn and Instagram.

Directed client onboarding & relations, synthesizing stakeholder insights into brand narratives, messaging pillars, and go-to-market strategies.


Mentored the junior team.members and optimized agency workflows through AI-first SOPs and reporting cadences.

Executed competitor audi

● Collaborate with co-founders and cross-functional teams to drive company growth, forge strategic partnerships, improve product and expand Sochcast's reach, establishing it as a dominant force in the market.
● Pitch and onboard clients for our B2B audio production hub with compelling content concepts that will boost thought leadership, increase visibility, and facilitate engagement.
● Implement d

• Collaborated with diverse integrated marketing teams to execute strategic campaigns across earned and paid channels for clients including VIZIO, Hinge, Alto Pharmacy, Intercom, Microsoft, and Gong
• Maintained detailed media lists, identified relevant pitching targets using Signal and Cision, and facilitated coverage management through detailed tracking and reporting
• Researched speaking and aw

• Repurposed marketing assets to develop an effective cross-platform digital media campaign
• Evaluated existing paid media and executed winning ad strategies for different audiences while lowering CPAs by 10%
• Developed creative briefs for the design team to support impactful storytelling
• Collaborated with the creative team to produce compelling long-form and short-form content including a we

• Collaborated with a cross-cultural team to identify success story leads and departmental content needs to communicate MicroMentor’s message to internal and external stakeholders
• Facilitated a shift in the communication strategy towards a community centric storytelling style that prioritizes user experiences when communicating impact
• Designed and conducted over 20 qualitative interviews to pu

• Supported the academic progress of student-athletes at Rutgers by providing supplemental instruction for the following courses – employment law, immigration law, work and society, personal and professional finance.
• Facilitated meaningful discussions surrounding course concepts to improve understanding and delivered lectures on various topics per syllabus.

• Conducted independent research under the mentorship of Dr. Eric Davis for the Networks of Empowerment Project which seeks to understand the motivations behind youth radicalization and membership in extremist radical groups such as ISIS, Boko Haram, and al-Shabab.
• Created a database of youth who get involved in terrorism and radical movements to look for patterns in ideology, recruitment, and p

• Facilitated change in New Brunswick through grassroots organization and grass-top negotiation in areas such as public health, education, civic engagement, and environmental activism
• Collaborated with organizers and campaign coordinators to design and execute campaign strategies and tactics
• Developed and delivered programming for a state-wide leadership development program with a focus on sk

• Tutored elementary and middle school students in small group after school tutoring sessions (phonics, grammar, reading and comprehension, composition)
• Conducted weekend workshops to help students refine their writing techniques and critical thinking skills
• Formulated lesson plans to deliver interactive instruction of ELA concepts

• Researched and authored around 20 articles mainly centered around geopolitics and security
• Proofed and edited articles written by prominent policy makers and influencers to be published digitally
• Proposed non-partisan policy assessments and solutions to contemporary national and international issues
• Organized research round tables on specific subjects which help provide a policy frame wor

-Co-ordinated logistics between management and property residents for day to day operations using the OneSite software.
-Conducted tours of the property and on several occasions persuaded interested parties to sign a lease resulting in revenue generation of over $10,000 per lease signed.
-Performed various administrative tasks including reorganizing the property lease audit files, responding to em

• Authored and edited daily SEO articles for Femina Magazine’s digital platform
• Executed an advertorial campaign for Vatika Hair Oil that yielded a 4:1 ROAS
• Co-ordinated with PR professionals for the development of paid and earned media stories
• Wrote about fashion for Femina Magazine, Cosmopolitan India, and Sony TeleLife Magazine

• Curated over 20 playlists, tailored for each client to enhance location ambiance and improve customer experience.
• Scripted and executed over 20 promotional voiceovers for retail clients to be broadcasted on air to increase sales.
• Managed client accounts such as Puma and Kaya Skin Clinic to ensure maximum client satisfaction.
• Created and enforced a uniform template to organize music file me

Reaching out to other NPO's, Educational Institutions and Corporations to seek meaningful partnerships in North America and South America for our 5th edition of the Gift of Life Adventure - a cross-continental overland expedition setting out to spread organ donation awareness organized by the Gift of Life Adventure Foundation.

Official Blogger For GOLA 2016 (India to Scotland)

• Created cont

Modules/Courses
1. Introduction to Quantitative Analysis
2. Methods of Research in Media and Communications
3. Media and Globalization
4. Theories and Concepts in Media and Communications
5. International Marketing - A Strategic Approach
6. Strategic Communication in Practice
7. Cross-Cultural Management