Kaue Lima

With 14 years of experience as a Product Specialist, I specialize in bridging startups and global teams through the entire product lifecycle—from research to analytics. My role has consistently involved pioneering product strategies and enhancing feature metrics, contributing to impactful outcomes in diverse and dynamic environments.

At Bitboundaire, I led the creation and execution of innovative product strategies and concepts, driving alignment with client business goals and market needs. I leveraged customer insights and technical prowess to guide cross-functional teams through successful product development and launch. As the Head of Design at DeliveryPay, a fintech with a cashback focus, I was responsible for product definition, prototyping, and final interfaces for both the payment terminal and back-office applications. I also conducted user testing, facilitated developer handoff, and provided support during development. As the Co-Founder and Brand Leader at ClubedaEntrega, I built all the company products and branding, leading to an exclusive contract with McDonald's delivery operations in Brazil. I worked extensively on presentations and product definitions while managing a team of up to 4 other designers.