
Kashima Gupta
@kashimagupta
I build integrated marketing, brand, digital, and experiential programmes for global organisations.
What I'm looking for
I lead marketing communications for brand and IPs at E-Factor Experiences, drawing on 13+ years across integrated marketing, brand, digital, experiential, and corporate communications. I've partnered with organisations including Google Cloud, Meta, AWS, Microsoft, Dell Technologies, BCG, Siemens Energy, Gates Corporation, CREDAI, Lotus Skincare, and Amway.
Across Fervent Group, L&K Saatchi & Saatchi, Timeus Interactive Services, and independent consulting, I've led digital strategy, brand communication, content, social media, and client relationships to deliver measurable brand impact.
Experience
Work history, roles, and key accomplishments
Head of Marketing Communications (Brand and IPs)
Sep 2026 - Present (0 months)
Worked as Head of Marketing Communications (Brand and IPs) at E-Factor Experiences Ltd..
Worked as Associate Director Client Services at Fervent Group.
Worked as Head- Digital Business & Copy at Fervent Group.
Worked as The Avid Learner at Self-Employed.
Worked as Brand Director at L&K Saatchi & Saatchi.
Worked as Account Director at Fervent Group.
Worked as Senior Account Manager at Fervent Group.
Worked as Senior Account Manager at Timeus Interactive Services.
Self Employed
Jul 2016 - Nov 2017 (1 year 4 months)
-Smartech Interactive PVT LTD- Blog writing
-Created and written content for three websites-Pan Asia, TVB Global, Fitmonkz
-Search Engine Optimisation and Google Keywords and Adwords, Google analytics -My facebook page- Bit By Sarcasm (https://www.facebook.com/bitbysarcasm/)
-Admin/content manager on four company pages on Facebook (Bit By Sarcasm, Viral Maaya, ColourBlind Entertainment, SP Jain In
Freelance Content & Brand Resource
Nov 2015 - Sep 2016 (10 months)
Worked as Freelance Content & Brand Resource at SPJIMR SP Jain Institute of Management & Research.
Content Writer
May 2014 - Jul 2015 (1 year 2 months)
• Writing, Rewriting, editing, Proofreading text.
• Ensure proper use of the house style.
• Writing Headlines, selecting and captioning pictures and putting out story summaries.
• Validating data points, checking facts and figures.
• Gathering information, quotations on routine events including speeches,conferences,seminars.
• Working to deadline,delivering, publishing copy during(live) or soon af
• Managed Social Media Marketing Platforms such as Facebook and Twitter.
• Content Administrator for Facebook Page.
• Promoted business through social media marketing strategies
• Developed content for website
• Regular Social media maintenance
Manage the filing, storage and security of documents, Respond to inquiries, Manage the repair and maintenance of computer and office equipment, Maintain insurance coverage’s, Issue permits and licenses, Supervise the lands program, Supervise customer services and respond to customer inquiries, Assist with preparation of
Bylaws, Assist with preparation and advertising of contract documents, Adminis
Entering the Baseline Budget within Oracle and OPRS in line with the Work Breakdown Structure and Baseline Schedule, providing the PM with records of time and expenses booked. Preparing Timesheets and Monthly Progress Reports, monitoring completion of timesheets and expenses associated with the project and ensure all are received prior to project closure, providing PM with project cost performance
Education
Degrees, certifications, and relevant coursework
Indian School of Business
Executive Education, Women's Leadership Program
2024 - 2024
Widening horizon with an exceptional understanding of the dynamic business world, through collaboration and exclusive connections with esteemed women leaders from across industry, that is fostered by insights from the renowned faculty at ISB.
Maharshi Dayanand University
Bachelor's Degree, Education
2013 - 2014
Institute Of Management Technology,Dubai
Master of Business Administration (M.B.A.), Marketing
2009 - 2011
• Member, Organizing Committee, “Vaudeville 2011” and “Hope 2011”, IMT Dubai
• Member of the Office of Student Services, IMT Dubai
• Volunteered for MEN (Marketing Excellence Network) at IMT Dubai.
Lady Shri Ram College For Women
Bachelor of Arts (B.A.), Mathematics
2006 - 2009
Apeejay School
10+2, Arts with Maths and Economics
1992 - 2006
- Part of SEA ENTERPRISE. Was one of the 12 students selected from the batch of 120 students.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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