Open to opportunities

Jose Quant

@josequant

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Growth-focused marketing leader who turns data and insights into high-impact campaigns.

Nicaragua

Message

What I'm looking for

I seek a senior marketing role where I can lead data-driven campaigns, scale brand visibility, run high-impact events, and develop cross-functional teams.

I am a results-driven marketing leader with extensive experience in directing marketing, events, and public relations across education, entertainment, and consumer sectors. I specialize in converting market analysis into audience-centered campaigns, optimizing conversion funnels, and delivering measurable ROI through data-driven strategy and cross-functional execution.

My background includes leading comprehensive marketing audits, running high-conversion digital and live-event campaigns, and building high-performance teams that exceeded KPIs — from increasing event attendance and revenue to boosting social followings and campaign engagement through tools like Google Analytics, HubSpot, and Adobe Creative Suite.

Experience

Work history, roles, and key accomplishments

Current

Interim Director of Marketing

Current

Keiser University LATAM Campus

Jan 2025 - Present (8 months)

Led a comprehensive 360° marketing and PR audit diagnosing branding, digital impact, conversion funnels, and budget allocation, delivering data-driven recommendations that increased campaign ROI and prospect engagement.

Branding Digital Analytics ROI Analysis Campaign Strategy Stakeholder Management

Director of Marketing & Public Relations

XL Entertainment

Jan 2019 - Jan 2025 (6 years)

Led advertising campaigns and events, leveraging Canva, Adobe Creative Suite and Meta Business Suite while optimizing performance with Google Analytics and Eventbrite to drive 18% growth and 25% higher event attendance.

Event Marketing Advertising Adobe Creative Suite Meta Business Suite Google Analytics Campaign Optimization Creative Direction Eventbrite

Marketing & Sales Manager

Live Nutritionals S.A

Jan 2023 - Jan 2024 (1 year)

Executed data-driven marketing and sales strategies using Zoho CRM that increased revenue 10% and expanded the client portfolio while improving customer satisfaction through targeted engagement.

Zoho Sales Strategy Revenue Growth Customer Engagement Consumer Insights Business Development HubSpot

Director of Marketing & Events

Grupo Cigarszone

Jan 2013 - Dec 2016 (3 years 11 months)

Led 50+ annual events (50–1,500 attendees), grew social following 65% (12K→20K), and increased ticket sales 30% via influencer collaborations and optimized advertising, driving an 18% revenue increase.

Event Management Influencer Marketing Social Media Growth Team Leadership Paid Media

Public Relations & Events Coordinator

TECHO Nicaragua

Jan 2010 - Dec 2012 (2 years 11 months)

Coordinated public relations and event logistics, aligning communications with organizational mission to enhance stakeholder engagement and community visibility.

PR Stakeholder Engagement Community Outreach Communication

Creative Copywriter

Ogilvy - Nicaragua

Jan 2018 - Present (7 years 8 months)

Produced high-performing advertising content across digital and traditional media for FinTech, Automotive, and Telecommunications, delivering customer-centric creative solutions that exceeded KPIs.

Copywriting Content Marketing Creative Strategy KPIs

Social Media Manager

Boombit

Jan 2017 - Present (8 years 8 months)

Planned and executed high-engagement campaigns using HubSpot and Google Ads, achieving an 8.7% engagement rate and automating social posting to expand organic reach.

Social Media Management HubSpot Google Ads Hootsuite Buffer Automation)