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JZ@jorgelavalledezamaco
Experienced content writer and storytelling specialist with proven success.
CanadaI am an experienced B2B and B2C content writer with over 10 years of proven success in crafting long-form, research-driven content across diverse industries. My specialization includes creating blog posts, eBooks, technical guides, and SEO-rich service pages for clients in tech, finance, SaaS, retail, food and beverage, and home services. I excel at simplifying complex terminology, conducting deep research, and developing high-performing content strategies.
Bilingual in English and Spanish, I bring strong attention to detail and a proactive mindset to every project. My history of delivering projects on time with precision and creativity has been a key factor in my success. I have a passion for storytelling and have successfully increased engagement and brand awareness through innovative content strategies.
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Work history, roles, and key accomplishments
Brand Glow Up
May 2025 - Present (6 months)
Boosted organic traffic by 40% in 3 months by researching and writing SEO-focused blog content for major cities. Increased publishing cadence by 50% by designing AI-driven, human-supervised workflows for blog production.
RGX
Oct 2024 - Mar 2025 (5 months)
Cut content production time to under 1 hour for 1,000-word B2B and B2C pages by streamlining workflows combining AI outputs with human critical thinking and editing. Ensured SEO best practices across 100+ service pages by building and maintaining style guidelines.
RGX
May 2023 - Oct 2024 (1 year 5 months)
Increased client satisfaction by 30% by writing and editing 10 SEO service pages weekly, aligned with industry voice. Reduced revision cycles by 40% by creating custom GPTs that embedded client tone and brand rules.
ULTIM Marketing
Mar 2023 - May 2023 (2 months)
Delivered successful campaigns by writing compelling long-form and technical copy for legal, medical, and retail clients. Increased engagement by 20% on campaigns by designing a storytelling framework rooted in Hero’s Journey for business audiences.
Torre.ai
Sep 2021 - Aug 2022 (11 months)
Amplified brand awareness by producing a cross-platform talk show hosted by the CEO, reaching over 10,000 viewers. Streamlined internal messaging by leading email campaigns, using SQL for audience segmentation.
Grupo LVT
Jul 2020 - Aug 2021 (1 year 1 month)
Increased employee onboarding speed by 40% by writing and structuring training scripts for no-code educational video games. Simplified banking concepts for new hires by collaborating with instructional designers and visual teams.
Grupo Reforma – El Norte
Apr 2011 - Feb 2017 (5 years 10 months)
Elevated newspaper readership by expanding contributor base, onboarding over 30 new columnists. Improved editorial quality by overseeing fact-checking and layout for international news.
Degrees, certifications, and relevant coursework
HPPostgraduate Certificate, Research Analyst
Grade: Dean's List
Activities and societies: Relevant Coursework: Market Research, Data Visualization, Project Management, Data Analysis
Expected to complete a Postgraduate Certificate in Research Analyst with Dean's List honors. Relevant coursework included Market Research, Data Visualization, Project Management, and Data Analysis.
HPPostgraduate Certificate, Film and Multiplatform Storytelling
Grade: Dean's List
Activities and societies: Relevant Coursework: Multiplatform Storytelling, Media Business Strategy, Script Writing
Completed a Postgraduate Certificate in Film and Multiplatform Storytelling with Dean's List honors. Relevant coursework included Multiplatform Storytelling, Media Business Strategy, and Script Writing.
UNBachelor's Degree, Journalism
Obtained a Bachelor's Degree in Journalism.
CanadaYou can contact Jorge and 90k+ other talented remote workers on Himalayas.
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