Open to opportunities

Joi Bruce

@joibruce

Organizational researcher at Deloitte who managed workforce surveys and turned HR data into actionable findings.

At Deloitte Consulting, I supported human capital research on work, the workforce, and HR practices. I consulted on survey development, managed and analyzed survey and HR data, and helped build HR maturity models and dashboards to report findings.

At PwC and CEB, I managed employee and workforce survey programs for clients, from survey design through analysis and reporting. Since 2025, I’ve built and grown my own e-commerce business, using research and analysis to guide purchasing and inventory decisions.

Experience

Work history, roles, and key accomplishments

Current

Owner and Operator, Multi-Channel E-Commerce

Current

JTB Goods LLC

Sep 2025 - Present (1 year 1 month)

Run an online retail business selling across several marketplaces, handling product and market research, sourcing, fulfillment, and customer service. Research demand, pricing trends, and competition using Keepa, and track products, costs, fees, pricing history, and margins in a 3P Mercury database to make purchasing decisions.

Market Research Ecommerce Keepa Mercury Quickbooks Data Analysis Forecasting AI Tools

Elementary Educator (full-time)

Benton Harbor Area Schools

Sep 2024 - May 2025 (8 months)

Taught reading, math, science, and social studies full-time, learning classroom management on the job. Adapted lessons and found creative ways to reach students at different reading and skill levels.

Teaching Lesson Planning Classroom Management Parent Communication

Literacy Interventionist

AmeriCorps / Michigan Education Corps (Reading Corps)

Jan 2024 - Jun 2024 (5 months)

Tutored 15 to 17 kindergarten students daily in one-on-one and paired sessions, using evidence-based reading strategies to help them reach grade-level expectations. Completed more than 500 service hours and earned the Segal AmeriCorps Education Award.

Literacy Instruction Tutoring Data Tracking Progress reporting

Senior Production Researcher / Research Analyst 2

Deloitte Consulting

Jun 2018 - Aug 2023 (5 years 2 months)

Supported Deloitte's public-facing human capital research team with survey research, data analysis, and secondary research on work, the workforce, and HR practices. Managed and analyzed survey and HR data using R, SPSS, and SQL, including regression, factor analysis, clustering, random forest models, and text analytics.

Survey Research Qualtrics R SPSS SQL regression Factor Analysis Clustering Random Forest Text Analytics Tableau Power BI HR Research Data Analysis

Senior Associate, People Analytics

PwC

Nov 2014 - May 2018 (3 years 6 months)

Managed employee lifecycle, customer satisfaction, and B2B survey programs for public- and private-sector clients, including Fortune 500 companies. Designed, programmed, tested, and administered surveys, including accessible (ADA-compliant) versions.

Survey Design Survey Programming Data Analysis Client Reporting Project Management ADA Compliance Reporting Portals Focus Groups Interviewing

Project Associate Director / Client Advisor

CEB (now Gartner)

Apr 2013 - Oct 2014 (1 year 6 months)

Managed multinational, multilingual employee survey programs (engagement, pulse, exit, multi-rater feedback, and B2B), serving as the main contact for senior client leaders, vendors, and internal teams. Analyzed results with descriptive statistics and used SPSS syntax, Access, and Excel to produce and verify client reports.

Survey Management Customer Relationship Management SPSS Excel Access Data Analysis Reporting Project Management

Associate / Senior Associate

CEB (now Gartner)

Jan 2008 - Apr 2013 (5 years 3 months)

Managed multinational, multilingual employee survey programs and served as the main contact for senior client leaders, vendors, and internal teams. Designed and tested online and paper surveys, coordinated launches, monitored data collection, and checked data quality.