john manuel canizares

At Sanitary Care Products Asia, I manage multi-region trade programs across nearly 1,300 retail stores, turning commercial data into forecasts, dashboards, business reviews, and campaign recommendations. I track ROI, cost-to-sales, promotional performance, and execution targets while coordinating Sales, Brand, Finance, Logistics, agencies, field teams, and key accounts.

I've also delivered 100% on-time, in-full trade programs at Stargate Marketing Solutions and run marketing operations for rice, caps, and sportswear online businesses. I create offers, Facebook content, product visuals, and customer communications using Canva and AI-assisted tools, informed by customer questions, competitor activity, and sales movement.