Gerard Orbeta

Develops and executes strategies to enhance brand awareness, oversees marketing campaigns, analyzes market trends, manages product positioning, and ensures brand consistency across all channels to drive customer engagement and loyalty.

Managing schedules, organizing meetings, handling correspondence, coordinating travel arrangements, and providing administrative support to executives, ensuring smooth operations and efficiency in daily tasks.

Created and distributed surveys for data collection and analysis
Conducted primary and secondary research to better understand customer needs and
behaviors
Used various market research tools and techniques to gather, analyze and interpret data
Assembled reports and presentations to share insights and recommendations with
stakeholders

Maintained documentation, detailing assignments, in-progress work and completed project
milestones
Conducted thorough research to construct creative and fresh ideas
Researched and evaluated potential new markets and products
Established and managed relationships with external data providers and research vendors
Identified appropriate marketing channels and target customers for campaigns