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Joe KinneyJK
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Joe Kinney

@joekinney

I build enterprise brands, creative systems, and revenue-aligned SaaS marketing.

United States
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I've led brand consolidation and creative governance for Zonar across three telematics SaaS brands, unifying identity, messaging, and visual standards across 10+ industry verticals.

I direct 1,200+ annual marketing deliverables spanning campaigns, digital assets, sales enablement, and thought leadership, while maintaining 95%+ on-time first-draft execution. I also built and led a five-person creative and SEO team through acquisition transition with 100% retention.

Across GPS Trackit, IntouchGPS, and TSO Mobile, I delivered three enterprise SaaS brand transformations, modernized websites for conversion, and built SEO-driven content architecture. Earlier, I launched 1,250+ licensed consumer product SKUs and scaled an Amazon Vendor Central channel to 10,000+ units per month.

Through Anchor In Orbit, I've built brand identity systems, narrative strategy, and visual governance for lifestyle and technology brands. Having worked every position in an art department, I bring hands-on direction across design, motion, video, web, and Adobe tools.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Palomar College logoPC

Palomar College

Bachelor of Fine Arts, Graphic Arts / Business & Marketing

Pursued a Bachelor of Fine Arts with a focus on Graphic Arts, Business, and Marketing.

Mount San Jacinto College logoMC

Mount San Jacinto College

Attended Mount San Jacinto College in Menifee, CA.

Tech stack

Software and tools used professionally

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