Open to opportunities

Joanna Lane

@joannalane

Message

I turn complex business and policy concepts into high-impact corporate communications and executive-ready content.

China

Message

What I'm looking for

I'm looking for a role where I can support leadership, lead high-impact corporate communications, translate complex ideas into clear content, and coordinate cross-functional strategic initiatives.

At WeDoctor Group, I supported the president of a digital healthcare platform while leading corporate communications, strategic coordination, and operational execution across departments. I wrote and edited 200+ executive speeches, reports, PR materials, and marketing documents, and managed the official website and multiple WeChat accounts.

I coordinate cross-functional initiatives from research through delivery, align internal and external stakeholders, and have managed a five-person operations team. I also develop brochures, presentations, and video scripts that clearly communicate business value propositions.

Previously at Xiamen Daily Group, I grew an official WeChat account by more than 110,000 followers through content strategy and audience engagement, and contributed to communications for the 9th BRICS Summit. I bring bilingual Mandarin–English communication, brand marketing, content strategy, and executive support experience.

Experience

Work history, roles, and key accomplishments

Assistant to President / Manager / Brand Marketing Lead

WeDoctor Group (Xiamen Haixi Medicine Exchange Co., Ltd.)

Jan 2019 - Dec 2023 (4 years 11 months)

Reported directly to the president of a digital healthcare platform, supporting corporate strategy, communications, and operational execution. Led corporate communications, producing 200+ documents and managing official website and WeChat accounts.

Corporate Communications Content Strategy Executive Support Stakeholder Management Project Coordination Cross Functional Collaboration Marketing Operations Management

Operations Editor

Xiamen Daily Group (Xiamen Net)

Jan 2016 - Dec 2018 (2 years 11 months)

Managed content strategy and daily operations for government-affiliated digital platforms. Grew official WeChat account by 110,000+ followers and produced high-quality original content frequently republished by national and provincial media.

Content Strategy Social Media Growth Audience Engagement Writing Editing

High School Chinese Teacher

Zhangzhou Foreign Language School

Jan 2014 - Dec 2015 (1 year 11 months)

Delivered curriculum to 100+ students across two classes, evaluated learning outcomes, tracked academic progress, and facilitated student development through tailored teaching strategies.

Teaching Student Assessment