Qian He
@qianhe
I build bilingual brand communications connecting global luxury brands with Chinese audiences.
What I'm looking for
I've led brand communications, digital strategy, and media partnerships for The Sanya EDITION, strengthening its position in China’s luxury travel market.
Previously, I directed integrated marketing and PR at Grand Hyatt and managed social media and influencer collaborations at Atlantis Sanya, expanding brand awareness, guest engagement, and bookings.
With 12 years across hospitality, public relations, education, and diplomacy, I create strategic stories, bilingual messaging, and cross-cultural marketing that help global partners establish meaningful brand presence in China.
I'm currently an independent AI data trainer and RedNote content creator, bringing clarity and creativity to communication across professional and intercultural settings.
Experience
Work history, roles, and key accomplishments
Professional Freelancer
Self-employed
Mar 2025 - Present (1 year 5 months)
AI Data Trainer/RedNote Content Creator
Led brand communications, digital strategy, and media partnerships to strengthen the hotel’s position in China’s luxury travel market.
Directed integrated marketing and PR initiatives that enhanced guest engagement and reinforced Hyatt’s premium brand identity.
Managed social media strategy and influencer collaborations that expanded brand awareness and boosted bookings.
TOEFL Speaking Teacher
Jul 2016 - Jan 2018 (1 year 6 months)
Taught TOEFL Speaking courses that improved students’ fluency, accuracy, and readiness for international study.
Facilitated international cooperation and bilingual communication for design exhibitions and cultural exchange projects.
Ambassador's Secretary
Jun 2014 - Dec 2014 (6 months)
Supported the Ambassador’s communications, translations, and event coordination for diplomatic engagements.
Assisted international clients with bilingual PR campaigns, media outreach, and content localization to increase visibility.
Education
Degrees, certifications, and relevant coursework
Boston University
Master of Arts, International Relations and International Communication
2010 - 2012
Pursued a Master of Arts in International Relations and International Communication, focusing on cross-cultural communication and global affairs.
Boston University
Master of Arts (MA), International Relations and International Communication
2010 - 2012
Northwestern Polytechnical University
Bachelor of Arts, English Language and Literature
2006 - 2010
Earned a Bachelor of Arts in English Language and Literature, developing strong language and analytical skills.
Northwestern Polytechnical University
Bachelor of Arts (BA), English Language and Literature/Letters
2006 - 2010
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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