At Adtivity, I'm building an analytics and churn prediction platform to help founders spot at-risk users early. I own the product roadmap with engineering and have shipped Pulse Alerts and weekly and monthly performance digests.
At Absinthe Network, I ran points-based campaigns using referral, gamification and loyalty mechanics to encourage repeat participation. I grew its Discord community to 16,000 members and launched a Telegram community that reached 1,000+ active members in three months.
At Polytope Labs (Hyperbridge), I led marketing and go-to-market for a cross-chain bridge on Polkadot, with a focus on African Web3 markets. One campaign generated 2.4M impressions and close to 5,000 engagements in three days.
At Zabira Technologies, I helped bring in 22,000+ users in six months at under $1 per new user through paid social and activations. I also grew Instagram from 1,000 to 16,000 followers and X to 8,000.
