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Jessica Theresia

@jessicatheresia

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Brand engagement and activation specialist focused on community and customer experience.

Indonesia

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What I'm looking for

I am looking for roles in brand activation, community engagement, or customer experience that offer collaborative teams, opportunities to run campaigns and events, and growth in social-impact or education-focused initiatives.

I am a brand engagement and activation specialist with a Bachelor of Arts in International Relations from President University, experienced in community development, customer experience, and event activation.

I have executed brand campaigns, events, and partnerships that boosted community engagement and coordinated across social media and content teams to ensure brand alignment.

My background includes customer inquiry and complaint management, logistics coordination, and supporting offline and online community programs that promote engagement and empowerment.

I bring strong communication, cross-cultural collaboration, project coordination skills, and proficiency in Microsoft Office, Canva, omnichannel tools, and photo/video editing to drive meaningful connections and positive learning experiences.

Experience

Work history, roles, and key accomplishments

Customer Experience Lead

The Minimalist Yogi

Jan 2023 - Jan 2025 (2 years)

Executed brand campaigns, events, and partnerships to boost community engagement and evaluated campaign performance through post-event and digital analysis; managed customer inquiries and supported logistics coordination.

Brand Activation Customer Experience Event Coordination Community Engagement Campaign Analysis Customer Support Logistics Cross Functional Collaboration

Website Annotator

TELUS International

Jan 2021 - Jan 2021 (0 months)

Labeled and categorized website content, images, and product descriptions using web-based annotation tools, ensuring data accuracy and consistency to support AI model training and content quality improvement.

Data Annotation Quality Assurance Attention To Detail Web Tools AI Training Data Accuracy

Quality Management Intern

PT Mercedes - Benz Indonesia

Jan 2019 - Jan 2019 (0 months)

Assisted the Quality Management department with administrative tasks and data entry for monthly records, and collaborated with the Head of Operator to create operator guidance and working instructions.

Quality Management Administrative Support Data Entry Documentation Process Improvement SOP Development Collaboration

Education

Degrees, certifications, and relevant coursework

President University

Bachelor of Arts, International Relations

2016 - 2021

Activities and societies: Organized online community discussions and facilitated interactive sessions for Women Empower Women at Work (WEWAW Community); assisted in offline event coordination and participant support.

Bachelor of Arts in International Relations focusing on community engagement, cross-cultural collaboration, and project coordination.