Open to opportunities

Jenny Grib

@jennygrib

Message

I curate and merchandise music catalogues, turning audience data into licensing, product and conversion outcomes.

United Kingdom

Message

What I'm looking for

I'm looking to lead music content, catalogue, merchandising or digital product work where I can combine editorial judgement, licensing knowledge, audience data and cross-functional delivery to improve discovery and conversion.

At Lickd, I owned content merchandising, playlisting and e-commerce UX for a 1.6M+ track catalogue across two global platforms, with a focus on the US and UK. I curated 300+ playlists, helped automate playlisting while maintaining quality, and used Mixpanel, Google Analytics, Hotjar and SQL to improve content, campaigns and licensing conversion.

Before Lickd, I spent close to a decade at Universal Music Publishing across sync licensing, catalogue management and digital library development. I bring hands-on experience in music supervision, artist and label relationships, AI music tagging, product collaboration, composition, production and mixing.

Experience

Work history, roles, and key accomplishments

Head of Curation and Programming

Lickd

Jan 2021 - Jun 2026 (5 years 5 months)

Owned content merchandising, playlisting, and e-commerce UX for a 1.6M+ track catalogue across two platforms, focusing on the US and UK markets. Led curation strategy, automated playlisting, and collaborated with product and engineering teams.

Content Coordinator

Rokpool.com

Managed artist bios, content uploads, and brand socials.

Content Management Social Media

Audio Product Assistant

Sterns Music

Supported product registration and music library organisation.

Product Registrations

Performer Retention Administrator

PPL

Specialised in artist research, metadata, and royalties.

Artist Research Metadata

Creative Manager

Universal Music Publishing

Pitched catalogue for sync licensing to advertising and TV productions, maintaining relationships with music supervisors and artists. Led recording of sync cover versions and contributed to building UMPG's global digital library platform.

Sync Licensing Music Supervision Catalogue Management Artist Relations Metadata Management Product Development Training