J E Esemuede

Independent experience spanning music marketing, PR, brand strategy, creative management, songwriting and composition. Songwriter & composer signed to Sony ATV.

Led strategic and commercial transformation of a leading Spanish independent urban music company, overseeing a 20+ person operation across recorded music, artist development, management, booking, merchandising, distribution and partnerships. Helped build the business to €3M in annual revenue and developed artist strategy including releases surpassing 100M streams.

Helped scale the festival from ~1,000 attendees pre-joining to 10,000+ during tenure, reaching ~12,000 in its latest growth stage. Led creative direction, brand positioning, programming and marketing strategy; co-led lineup curation and artist bookings.

Managed day-to-day label operations and cross-department coordination across A&R, marketing, distribution, booking, merchandising and partnerships. Supported new signings, catalogue strategy and commercial relationships during the transition into executive leadership.

Developed venue and promoter opportunities across Mexico, Argentina, Brazil, Peru, Uruguay and Panama, with particular traction in Mexico and Peru. Managed market mapping, prospecting, outreach, negotiation and account development.

Managed business development and promoter acquisition for a Dutch white-label ticketing platform, supporting commercial development in Spain.

Led venue and promoter acquisition across Barcelona, Catalonia and Valencia, combining business development with cultural curation. Built and managed a portfolio representing approximately €900K-€1M in ticketing GMV and developed the Valencia market strategy with significant autonomy.

Managed international customer relationships across premium domains, hosting, web security, e-commerce and digital products, combining consultative sales with technical troubleshooting. Worked against monthly and annual commercial targets while resolving business-critical customer issues.

Postgraduate in Music Business from IMB / Pompeu Fabra University, completed in 2021.

Journalism degree from Universidad Complutense de Madrid, completed in 2014.

Sociology studies at UNED from 2011 to 2012.