Open to opportunities

Jade Tian

@jadetian

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Digital marketing consultant passionate about bridging brands and consumers.

Denmark

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What I'm looking for

I seek a dynamic role in a collaborative environment that fosters innovation and growth.

With over three years of full-time experience in the digital marketing and advertising industries, I am driven by a passion for leveraging marketing and data to connect brands with consumers. Currently pursuing a master's degree at Copenhagen Business School, I bring a unique blend of academic knowledge and practical experience to the table. My expertise in social media and digital marketing, combined with my proficiency in various tools, allows me to create compelling content that resonates with diverse audiences.

During my tenure as a Marketing Consultant at Beijing Guokr Interactive Technology Media, I successfully updated B2C and B2B solutions and managed customer relationships with multinational corporations across various sectors. My innovative approach led to the co-founding of the Low Carbon Lab series, which reached over 100 million users on Chinese social media platforms. I am eager to contribute my skills and enthusiasm to a team that values technical innovations aimed at improving quality of life.

Experience

Work history, roles, and key accomplishments

Marketing Consultant

Beijing Guokr Interactive Technology Media

Jun 2019 - May 2024 (4 years 11 months)

Led marketing strategies and customer relationship management for diverse industries, generating engaging content across multiple platforms. Co-founded a successful short video series that reached 100 million users and collaborated with major brands for promotional campaigns.

Digital Marketing Content Creation Customer Relationship Management Social Media Strategy Project Management Data Analysis Email Marketing Animation Video Production

Volunteer

Red Cross Society of China

Jul 2018 - Jul 2019 (1 year)

Managed events and developed relationships with professionals to facilitate training workshops. Created digital content to promote first aid knowledge on social media.

Event Management Social Media Management Content Creation Community Engagement Digital Marketing Communication Skills Team Collaboration Public Relations Training

Research Analyst

Social Touch (Beijing) Co. Ltd.

Jul 2014 - Jul 2016 (1 year 11 months)

Analyzed market data using Google Analytics to optimize marketing strategies and improve ROI. Created data visualizations to support decision-making and assisted in project management tasks.

Market Analysis Google Analytics Data Visualization Project Management ROI Optimization Power BI Tableau Digital Marketing Consumer Insights Budget Management

Education

Degrees, certifications, and relevant coursework

Copenhagen Business School

Master of Business and Development Studies, Business and Development Studies

2024 -

Currently enrolled in the Master of Business and Development Studies program, focusing on courses such as Responsible Global Value Chain, Corporate Social Responsibilities, Business Strategy and Market Research, and Foreign Direct Investment.

Wuhan University

Bachelor of Science, Business Administration

2011 - 2014

Grade: A-Class Scholarship

Completed a Bachelor of Science in Business Administration, receiving an A-Class Scholarship. Courses included Microeconomics, Accounting & Financial Management, E-commerce, and Project Management.