Jacob Bartoletti
@jacobbartoletti
Senior SEO & Growth specialist building and monetizing SEO-driven web assets, combining SEO with AEO and AI content.
What I'm looking for
I’m a senior SEO & growth specialist and founder focused on building, scaling, and monetizing SEO-driven web assets across international markets. I’ve built and scaled a portfolio of 20+ websites across Nordic markets, turning organic traffic into revenue through affiliate models, digital products, content systems, and conversion optimization.
Across my experience, I cover the full lifecycle—from search intent and site architecture to content, ranking, and monetization—while structuring scalable workflows that keep performance consistent. I’m especially focused on the next evolution of search, combining SEO with AI-driven discovery (AEO) using tools like ChatGPT and Claude, and I’ve also led Shopify e-commerce development and education for 100+ businesses.
Experience
Work history, roles, and key accomplishments
Founder & Senior SEO Strategist
E-Peak North
Jan 2018 - Present (8 years 3 months)
Built and scaled a portfolio of 20+ SEO-driven websites across Nordic markets, monetizing assets via affiliate marketing and digital products. Designed scalable SEO and content systems, and exited multiple properties (€60K and $29.5K) while structuring high-intent content for AEO/AI-driven discovery.
Founder & SEO/Growth Specialist
Nordboost
Jan 2021 - Jan 2025 (4 years)
Led end-to-end development of SEO-focused websites, aligning structure, content, and optimization to grow traffic, conversions, and revenue. Built and operated Shopify-based e-commerce for clients and taught 100+ businesses through an online course, leveraging AI tools (ChatGPT, Claude) in content workflows.
Category Manager
Lernia AB
Jan 2013 - Jan 2017 (4 years)
Managed supplier relationships, procurement processes, and vendor negotiations to support cost and performance improvements. Led sourcing initiatives and used data-driven decision-making to improve supplier quality and operational processes.
Project Manager / Trainee
Clas Ohlson
Jan 2010 - Jan 2013 (3 years)
Supported ERP and business system projects across multiple departments, assisting with operational improvement initiatives. Helped with procurement tasks and contributed to process enhancements during project delivery.
Education
Degrees, certifications, and relevant coursework
Stockholm School of Business
MBA
Earned an MBA from Stockholm School of Business.
Stockholm University
Bachelor of Arts, Chinese
Earned a BA in Chinese from Stockholm University.
Fudan University
Attended Fudan University on a scholarship.
Availability
Location
Authorized to work in
Job categories
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