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Isha Dave

@ishadave

Marketing and client servicing professional at FULLSCOOP DIGITAL, shaping hospitality brand communications for Hilton, Marriott and other brands.

India

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What I'm looking for

I'm open to brand-side and global remote opportunities focused on marketing, client servicing, and business growth.

At FULLSCOOP DIGITAL PVT. LTD., I lead brand communication, social media and content strategy for hospitality and consumer-facing businesses. I develop integrated plans for hospitality, jewellery and real estate brands, including brands associated with Hilton, Radisson, Marriott, The Fern, Accor, IHG and Sheraton.

I meet weekly with hotel teams to review consumer insights and F&B and room sales trends, then translate those insights into targeted marketing campaigns. I also create content calendars and coordinate creative, content and strategy teams across campaigns.

At BBH COMMUNICATIONS | PUBLICIS GROUPE, I managed integrated marketing communication for Morphy Richards, Bajaj, Nex, Red Bull, Garnier and Roposo across digital, social, ATL and BTL channels. I built annual communication strategies and social media plans for Morphy Richards and Nex, and executed the launch of Morphy Richards’ new Personal Grooming category from brief through execution.

Earlier, I handled integrated marketing communication for HDFC, Kotak Mahindra Bank and AU Small Finance Bank at URJA COMMUNICATIONS PVT. LTD., including digital and BTL initiatives. My experience also includes content strategy and campaign support for Zee5 and Ponds at INDIGO CONSULTING | PUBLICIS GROUPE, along with social media campaign planning at ROVER ADVENTURES.

Experience

Work history, roles, and key accomplishments

Associate Director – Growth & Strategy

Fullscoop Digital Pvt. Ltd.

Jan 2025 - Jul 2026 (1 year 6 months)

Lead brand communication, social media, and content strategy for hospitality and consumer-facing businesses. Manage integrated communication plans and coordinate creative, content, and strategy teams across concurrent campaigns.

Brand Communications Social Media Strategy Content Strategy Integrated Communications Consumer Insights Campaign Management Stakeholder Management Creative Coordination Content Calendar

Brand Service Director

BBH Communications | Publicis Groupe

Sep 2022 - Dec 2024 (2 years 3 months)

Managed integrated marketing communication for Morphy Richards, Bajaj, Nex, Red Bull, Garnier, and Roposo across digital, social, ATL, and BTL channels. Built annual communication strategies and led end-to-end execution of print shoots and brand film production.

Integrated Marketing Communications Digital Marketing Social Media ATL BTL Campaign Management Brand Strategy Production Coordination Sales Presentations

Senior Account Executive

Urja Communications Pvt. Ltd.

Feb 2021 - Sep 2022 (1 year 7 months)

Handled integrated marketing communication for HDFC, Kotak Mahindra Bank, and AU Small Finance Bank. Delivered digital and BTL initiatives and mapped communication across TOFU, MOFU, and BOFU stages.

Integrated Marketing Communications Digital Marketing BTL Campaign Planning Client Servicing Account Planning Consumer Communications Tofu MOFU BOFU

Account Management Intern

Indigo Consulting | Publicis Groupe

Jul 2020 - Aug 2020 (1 month)

Supported digital content strategy, campaign ideation, and execution for Zee5 and Ponds. Managed social media calendars and assisted with client coordination and online reputation management.

Digital Content Strategy Campaign Ideation Social Media Management Client Coordination Online Reputation Management

Social Media Marketing Manager

Rover Adventures

May 2020 - Jun 2020 (1 month)

Planned social media campaigns, content, and collaborations aligned with campaign goals. Created audience-focused content and coordinated with collaboration partners.

Social Media Marketing Content Creation Campaign Planning Collaboration