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Jared Dcosta

@jareddcosta

Account Manager at Concept Public Relations India Ltd, growing hospitality audiences and shaping product launch campaigns.

India

Message

At Concept Public Relations India Ltd, I lead integrated marketing and brand communication programmes across multiple accounts, including client retainers exceeding ₹1 crore. I work directly with marketing teams to align campaign planning and execution with brand priorities.

For Gops Soft Drinks and Gopal Snacks Cupcakes, I support new product launch communication through social-first content and digital campaign concepts. I also develop consumer-facing social content for packaging launches and shape Cristos communication for Gen Z audiences.

For The Oberoi Mumbai, Trident Nariman Point and Ziya Mumbai, I manage digital and social communication, including content calendars and event-led campaigns. Organic follower growth included 18.65% for Ziya Mumbai, 4.77% for Trident Nariman Point and 3.02% for The Oberoi Mumbai.

My experience also includes B2B campaigns for Krystal Integrated Services, digital client servicing at Hansa Cequity and event operations at Thomas Cook India Ltd. At Concept Public Relations India Ltd, I supported media outreach for Abhishek Lodha’s philanthropic pledge, which secured 200+ print and online coverages.

Experience

Work history, roles, and key accomplishments

Current

Account Manager

Current

Concept Public Relations India Ltd

Aug 2024 - Present (2 years 2 months)

Lead integrated marketing and brand communication programmes across multiple accounts, overseeing annual client retainers exceeding ₹1 crore. Manage digital and social communication for hospitality and FMCG brands, delivering organic audience growth and campaign success.

Integrated Marketing Brand Communications Digital Marketing Social Media Marketing Content Strategy Campaign Management Client Management Analytics Meta Business Suite Hootsuite Google Analytics

Account Manager

Asymmetrique

Jun 2024 - Aug 2024 (2 months)

Managed multiple client accounts, coordinating delivery against brand standards and project timelines. Developed creative content ideas and analysed campaign performance to refine engagement strategies.

Account Management Content Creation Social Media Marketing Meta Business Suite Hootsuite Campaign Analysis

Client Servicing - Associate Consultant Digital Solutions

Hansa Cequity

Sep 2022 - Apr 2024 (1 year 7 months)

Served as primary client contact, translating product and communication requirements into integrated marketing solutions. Coordinated cross-functional teams and conducted market analysis to inform brand positioning.

Client Servicing Digital Marketing Content Strategy Campaign Management Competitive Analysis Team Coordination Billing

Senior Client Account Executive

Gutshot Magazine

Jun 2021 - Sep 2022 (1 year 3 months)

Led day-to-day account relationships, coordinating requirements across external and internal teams. Developed social media strategies and managed WordPress content administration.

Account Management Social Media Strategy Google Analytics WordPress Content Management

Operations Executive - MICE

Thomas Cook India Ltd

Oct 2018 - Jun 2021 (2 years 8 months)

Coordinated end-to-end event planning and delivery, from concept through on-ground execution. Negotiated vendor contracts and managed logistics for events.

Event Planning Vendor Management Logistics Cross functional Coordination