Irum Yousfani
@irumyousfani
Experienced Business Analyst and Scrum Master driving product success.
What I'm looking for
I am a seasoned Business Analyst with over a decade of experience in translating complex technical requirements into successful product strategies. My expertise lies in bridging the gap between technical teams and stakeholders, ensuring alignment with business goals. I have a strong understanding of agile methodologies and the Software Development Life Cycle (SDLC), which has allowed me to drive product development with a keen eye on user-centric design and efficient delivery.
Throughout my career, I have led cross-functional teams and managed product vision increments, creating user stories, acceptance criteria, and executing user acceptance testing. My role at Bell Canada as a Business Analyst/Scrum Master has honed my skills in enhancing user experience and collaborating with diverse teams to deliver transformative projects on time. I am also an Adobe Certified AEM Business Practitioner, experienced in digital marketing solutions and analytics, which further complements my ability to deliver high-quality products.
Experience
Work history, roles, and key accomplishments
Business Analyst / Scrum Master
Bell Canada
Dec 2022 - Present (2 years 10 months)
Leading product management activities for Bell Canada's mobile native app, focusing on enhancing user experience and rebranding products. Collaborated with cross-functional teams to ensure alignment with strategic objectives and successful project delivery.
Sr. Business Analyst / Asst. Product Owner
Scotiabank
Sep 2021 - Dec 2022 (1 year 3 months)
Participated in migrating Adobe Experience Management (AEM) to AEM Cloud for Wealth Management, focusing on creating a personalized digital platform. Collaborated with stakeholders to elicit and document business requirements.
Business Analyst / Lead QA
Innovapost Inc
Mar 2019 - Aug 2020 (1 year 5 months)
Delivered a high visibility program for Parcel Pickup, revamping a high-revenue product with new designs and micro-services. Developed product strategies and collaborated with development teams to ensure compliance and business value.
Sr. Quality Assurance Lead
ZiiH Solutions Inc.
Sep 2012 - Sep 2017 (4 years 11 months)
Collaborated with development teams to analyze requirements and execute comprehensive test plans. Led a team of testers and ensured high-quality deliverables through rigorous testing processes.
Business Analyst / Sr. QA Lead
Sears Canada
Oct 2010 - Apr 2011 (6 months)
Participated in documenting user stories and acceptance criteria, and performed various types of testing to ensure applications met business requirements and system specifications.
Assistant Professor
Quaid-e-Awam University of Engineering, Science and Technolo
Jan 2004 - Jun 2010 (6 years 5 months)
Taught engineering courses and guided students in their academic pursuits, contributing to curriculum development and academic research.
Education
Degrees, certifications, and relevant coursework
Asian Institute of Technology
Master’s Degree, Computer Science
Completed a Master’s Degree in Computer Science with a focus on Engineering, equipping me with advanced knowledge and skills in the field.
Quaid-e-Awam University of Engineering, Science and Technology
Bachelor, Computer Systems & Engineering
Grade: Faculty Top Honor
Earned a Bachelor's degree in Computer Systems & Engineering, achieving Faculty Top Honor, which reflects my dedication and academic excellence.
Sheridan College
Certificate Program, Business Analysis & Project Management
Completed a Certificate Program in Business Analysis & Project Management, enhancing my skills in project management and business analysis.
Availability
Location
Authorized to work in
Job categories
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