Ionne Renieri

I’m an Advanced Analyst with over six years of experience across marketing analytics, credit risk, data strategy, and quantitative modelling. I translate complex datasets into actionable business insights, build performance dashboards, and present strategic recommendations to executive leadership. My work spans the full analytics lifecycle—from data governance to attribution modelling and predictive modelling.

Most recently, I delivered marketing performance analytics for a US-based D2C supplement brand, building CMO-facing stakeholder presentations from BigQuery order and customer data. I developed counterfactual lift methodology to measure campaign effectiveness, designed attribution frameworks to identify discount dependency and geographic concentration risks, and architected a Klaviyo-to-BigQuery-to-Power BI reporting pipeline for automated campaign test reporting. Earlier roles strengthened my end-to-end impact: I led marketing performance dashboards and data governance at Ackermans, supported credit risk modelling and Fair Value model sign-off with PwC at Prodigy Finance, and migrated reporting to Tableau while building predictive models and automated dialer feeds at VCCB.