Ilya Starostin
@ilyastarostin
Business Development Manager growing B2B partnerships in crypto and fintech.
What I'm looking for
I’m a Business Development Manager with B2B experience working with partners across the crypto and fintech markets in the US and Europe. I focus on generating qualified inbound and outbound opportunities, then turning them into real, client-ready deals.
At U.Today, a top-5 global crypto media brand, I generated qualified B2B leads through cold email outreach and achieved an 11.8% cold email reply rate—above the typical 1–10% industry range. Alongside BD, I’ve driven performance marketing and content results as a freelance Social Media & Performance Marketing Manager, including a 2.20% average CTR on paid social campaigns using Lookalike audiences, plus video editing for promotions in CapCut and Adobe Premiere.
Experience
Work history, roles, and key accomplishments
Top-5 global crypto media, 50M+ annual visitors, 200+ countries
• Generated qualified B2B leads across international crypto/fintech audiences through cold email outreach, with select leads converted directly into closed client deals
• Achieved an 11.8% cold email reply rate, above the typical 1-10% industry range for B2B outbound
Social Media & Marketing Manager
Motoragazzi
May 2025 - Jun 2026 (1 year 1 month)
Led moto-tourism rental marketing efforts, including paid social campaigns and social content production. Edited and color-graded promotional video content using CapCut and Adobe Premiere.
Leading moto-tourism rental company in Italy, locations on Lake Garda and Naples
• Achieved a 2.20% average CTR on paid social campaigns, above the 1.2–1.8% travel industry benchmark, across Lookalike audiences in 5 European markets (DE, NL, AT, CH, UK)
• Planned and produced Instagram content (carousels, Reels, posts) using Canva and AI tools, maintaining a consistent publishing cadence across
Blockchain and fintech software development company
• Conducted cold outreach to potential clients in the crypto sector
• Built and maintained a prospect database
• Logged outreach activity and lead status in CRM for handoff to senior BD
Communication agency
• Pitched editorial materials to journalists
• Prepared client interviews for publication
• Evaluated media presence using Brand Analytics
Education
Degrees, certifications, and relevant coursework
Alma Mater Studiorum – Università di Bologna
MSc, Law
2025 - 2027
Coursework: Organizational Management, Statistics, Economics of Entrepreneurship, Law and Practice of Financial Transactions
Alma Mater Studiorum – Università di Bologna
BSc, International Relations & Diplomatic Affairs
2022 - 2025
Coursework: Macroeconomics, International Economics, Public International Law, Economic Policy.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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