Open to opportunities

Ignacio Jaque

@ignaciojaque

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Marketing strategist specializing in brand, content, and growth for international campaigns.

Chile

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What I'm looking for

I’m looking for a brand- and growth-driven role where I can own positioning, content, and digital campaigns end to end—partnering with teams to improve execution speed, customer experience, and measurable revenue outcomes in a fast-paced environment.

I’m a bilingual marketing strategist with international experience across Chile and Asia, translating commercial objectives into clear end-to-end plans. I coordinate teams, align stakeholders, and execute initiatives across brand, content, digital campaigns, marketing operations, and customer experience.

In remote and hybrid settings, I build positioning and launch strategies, then turn them into conversion-focused communication systems. I’ve developed content and campaign plans for hospitality, creative, and entertainment projects, while managing timelines, deliverables, and paid media budgets.

I’ve also driven measurable results: I increased revenue by more than 200% through repositioning, promotions, and digital campaigns, and produced events generating over ₱150,000. As a founder and brand growth lead, I built a consumer brand from the ground up and achieved organic TikTok virality with more than 24 million likes—backed by disciplined operations, workflow clarity, and bilingual customer-focused execution.

Experience

Work history, roles, and key accomplishments

Current

Marketing Strategy Consultant

Current

Black Empire

Jan 2026 - Present (5 months)

Develop positioning, content, and end-to-end launch strategies for hospitality, creative, and entertainment projects. Create proposals and conversion-focused campaign systems while coordinating suppliers and managing budgets, timelines, and deliverables.

Brand Strategy Positioning Content Strategy Paid Media WordPress Creative Direction Marketing Operations Project Management

Event & Marketing Manager

Happiness Hostel

Mar 2025 - Aug 2025 (5 months)

Increased revenue by 200%+ on a low-demand night through repositioning, promotions, and digital campaigns. Produced events generating ₱150,000+ in revenue and reorganized marketing, food & beverage, and operations to improve execution and profitability.

Event Marketing Promotion Digital Campaigns Paid Media Budget Management Customer Experience Operations Coordination Revenue Growth

Founder & Brand Lead

Cuppy Ice Cream

Mar 2024 - May 2025 (1 year 2 months)

Built and positioned a consumer brand from the ground up, defining identity, customer experience, content, and commercial strategy. Drove organic TikTok virality with 24M+ likes and managed operations, openings, training, and concept expansion.

Brand Building Positioning Customer Experience Content Strategy Operations Management Commercial Strategy Copywriting Project Management

Marketing Operations Manager

The Loft Academy

Jul 2022 - Feb 2024 (1 year 7 months)

Translated commercial objectives into processes, campaigns, content, and actionable tasks for an international team. Reorganized roles and workflows to improve coordination, execution speed, and operational clarity.

Marketing Operations Workflow Optimization Project Management Campaign Execution Content Operations Cross Functional Collaboration

LATAM Dispute Coordinator

A.P. Møller–Mærsk

Jan 2022 - Aug 2022 (7 months)

Managed and resolved customer disputes across Latin America in a demanding global corporate environment. Strengthened bilingual communication, case analysis, and internal coordination to solve issues under pressure.

Bilingual Communication Case Analysis Problem Solving Process Coordination