At Media.Monks, I lead eCommerce growth strategy for enterprise consumer brands, translating business goals into paid acquisition, testing, and optimization roadmaps.
I own strategy for over $1M in monthly Google Ads investment across Search, Shopping, Performance Max, and YouTube. I also lead product feed and catalog optimization using Google Merchant Center and Feedonomics.
As an independent consultant, I advise B2B and B2C businesses on customer acquisition and eCommerce growth, managing up to $200K per month across paid media. I develop account audits, measurement frameworks, and optimization plans focused on profitable revenue growth.
Earlier, I supported digital merchandising, product catalog management, and eCommerce marketing at The Kraft Group. At SS&C Eze, I supported enterprise investment firms using an electronic trading platform.
