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Hur ZaidiHZ
Looking for a job

Hur Zaidi

@hurzaidi

I build data-led marketing, admissions, and outreach strategies that strengthen engagement and conversion.

Pakistan
Message

What I'm looking for

I'm looking for a role where I can use marketing strategy, analytics, stakeholder engagement, and clear communication to improve outreach, customer engagement, and organisational outcomes.

At Beaconhouse National University, I drive data-led admissions strategy through CRM analytics, market intelligence, performance reporting, and targeted outreach to strengthen recruitment, scholarships, and yield outcomes.

Previously at Selmore Pharmaceuticals, I led a cross-functional sales and communication team and implemented outreach strategies that increased market engagement and revenue by 35%. I also developed digital campaigns, improved reporting and feedback tracking, and coordinated distributors, partners, and clients.

My experience at Transport for London strengthened my ability to manage public communication, incident response, accessibility, safety compliance, and stakeholder coordination in a fast-moving operational environment.

I bring an MSc in International Marketing and combine consumer insight, analytics, product positioning, and purposeful communication to support organisational objectives.

Experience

Work history, roles, and key accomplishments

BU
Current

Assistant Manager - Admissions Strategy and Analytics

Beaconhouse National University

Jan 2026 - Present (8 months)

Drive data-led admissions strategy through Hubspot analytics, market intelligence, and performance reporting to support outreach, scholarships, and yield optimization. Lead targeted outreach and access initiatives, applying pipeline analysis, KPI tracking, and ROI evaluation to enhance recruitment and funding outcomes.

BU
Current

Assistant Manager - Admissions Strategy & Analytics

Beaconhouse National University

Jan 2026 - Present (8 months)

Drive data-led admissions strategy through CRM analytics, market intelligence, and performance reporting to support outreach, scholarships, and yield optimization. Lead targeted outreach and access initiatives, applying pipeline analysis, KPI tracking, and ROI evaluation to enhance recruitment and funding outcomes.

Beaconhouse National University (BNU) logoBB
Current

Assistant Manager - Admissions Strategy and Analytics

Jan 2026 - Present (8 months)

Drive data-led admissions strategy through Hubspot analytics, market intelligence, and performance reporting to support outreach, scholarships, and yield optimization.

Lead targeted outreach and access initiatives, applying pipeline analysis, KPI tracking, and ROI evaluation to enhance recruitment and funding outcomes.

Transport for London logoTL

Customer Service Assistant

Mar 2025 - Dec 2025 (9 months)

Delivered comprehensive customer service and safety support across London Underground stations, including control room operations, incident response, and live public announcements.

Ensured smooth station operations through effective crowd management, accessibility assistance, fault reporting, and real-time communication with station teams.

ALM College logoAC

Student Recruitment Officer

Jun 2024 - Jul 2024 (1 month)

Analyzed recruitment data, competitor trends, and event performance to optimize strategies and maximize college exposure.
Managed agent relationships to achieve student recruitment targets effectively.

Brityard logoBR

Sales and Events Assistant

Nov 2023 - Feb 2024 (3 months)

Conducted product demonstrations to enhance customer engagement
and drive sales.
Utilized customer feedback to identify trends and improve satisfaction
and operational efficiency.
Resolved customer concerns efficiently, boosting repeat interactions by
45%.

Safri Travel and Tours logoST

Marketing Communications Manager

Feb 2016 - Mar 2020 (4 years 1 month)

• Managed social media marketing campaigns to increase brand visibility and engagement.
• Collaborated with partners to enhance guest experience and drive customer satisfaction.
• Utilized Canva and Adobe to create visually appealing marketing materials.
• Implemented paid marketing strategies to reach target audiences effectively.

Education

Degrees, certifications, and relevant coursework

UD

University of Dundee

Master of Science - MS, International Marketing

2022 - 2023

University of Dundee logoUD

University of Dundee

Master of Science, International Marketing

2022 - 2023

Pursued an MSc in International Marketing, focusing on digital asset management, applied marketing research, and international marketing strategy.

UD

University of Derby

Bachelor of Arts - BA, International Business Management

2021 - 2022

University of Derby logoUD

University of Derby

Bachelor of Arts, International Hospitality Business Management

2021 - 2022

Completed a BA in International Hospitality Business Management, covering business psychology, leadership, and strategic impact in a global marketplace.

Tech stack

Software and tools used professionally

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