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Dinh Nam

@hongnamuser1

Digital & Performance Marketing Specialist at Cobe Group & The Gioi Dien Giai, driving a 50% revenue increase through Google and Meta campaigns.

Vietnam

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At Cobe Group & The Gioi Dien Giai, I run Google Ads and Meta Ads campaigns, including Performance Max, Demand Gen and Video. My campaigns contributed to a 50% revenue increase, 25% growth in new customer revenue and 30% growth in after-sales service retention in 2025.

At Alibaba Vietnamnet, I managed paid campaigns for aesthetic clinics and medical centers, generating qualified patient leads while keeping accounts free of policy violations. Earlier, I worked on SEO projects at HVAD Vietnam Media Co., Ltd., including rankings of #1 for “gạo ngon sài gòn” and #2 for “mẫu cổng nhôm đúc” on Google.

Experience

Work history, roles, and key accomplishments

Digital & Performance Marketing Specialist

Cobe Group & The Gioi Dien Giai

Mar 2023 - Sep 2026 (3 years 6 months)

Plans and runs PPC campaigns on Google Ads and Meta Ads, driving a 50% revenue increase and 25% growth in new customer revenue. Applies AI and n8n automation to optimize campaign performance and streamline lead routing.

Google Ads Performance Max Demand Generation Video Campaigns Meta Ads PPC AI Data Analysis N8n Google Ads APIs Meta API Lead Generation Multichannel Campaign Management CPL Optimization ROAS KPI Optimization Advertising Compliance Content Strategy Teamwork

Digital Marketing Specialist – Healthcare & Aesthetics

Alibaba Vietnamnet

Aug 2018 - Dec 2022 (4 years 4 months)

Managed and optimized paid campaigns on Google Ads and Meta for aesthetic clinics, focusing on qualified patient lead generation. Ensured strict compliance with healthcare advertising policies, maintaining uninterrupted account operation.

Google Ads Meta Ads Lead Generation Healthcare Advertising Ad Creative Auditing Landing Page Optimization CPL Budget Management Funnel Analysis Content Strategy Video Concepts

SEO & Marketing Specialist

HVAD Vietnam Media Co., Ltd.

Sep 2014 - Jun 2018 (3 years 9 months)

Optimized websites for clients in construction, cosmetics, spa, food, and manufacturing, achieving top Google rankings for key clients. Ran Google Ads campaigns alongside SEO projects.

SEO Google Ads Website Optimization Keyword Ranking Content Strategy Client Management

Content Specialist

Travelpass Co., Ltd.

May 2007 - May 2014 (7 years)

Wrote travel and airline-ticket content for multiple websites and handled ticket sales, hotline, and customer support. Recognized as Outstanding Employee.

Content Writing Travel Industry Customer Support Sales