At AAAgeny, I manage client campaigns from planning and execution through performance reporting. I work with clients to turn business goals into marketing plans and coordinate internal teams to support campaign objectives.
At Công ty Savior, I planned and optimized paid digital campaigns across Meta and social channels. I led an 8-person Social & Marketing team, which grew to 12 during peak periods, and developed the Content, Media, PR, and KOL/KOC functions.
From 2019 to 2024, I managed a Marketing & Communications team and campaigns across paid and organic channels, including hands-on optimization of Meta Ads, TikTok Ads, and Google Ads. At Công ty cổ phần Butaba, I managed Meta Ads campaigns and monitored acquisition metrics including CPA, CPL, and CTR.

