Helen Bolton

Managed full account responsibilities for the UK & European markets, including wholesale B2B, B2C, and Consortia. Developed new accounts, including MICE/leisure incentive and destination wedding companies, while promoting the Private Island.

Developed and executed overall sales and marketing strategies, including budget planning and market development. Managed global Tour Operator relationships, participated in luxury travel fairs, and implemented tactical offers to drive sales.

Managed cluster sales activities across Asia/Pacific, USA, South America, and GCC regions for 10 resorts. Developed new markets, strengthened tour operator relationships, and proactively sought MICE and destination wedding business.

Managed the Sales and Marketing team, overseeing key account management for worldwide markets. Developed market-specific strategies to drive sales, increase ADR, and arrange FAM trips.

Managed sales and marketing for three 5-star luxury resorts, with overall responsibility for worldwide sales and new market development. Built relationships with luxury agents and wholesalers, and participated in international travel fairs.

Managed the Sales and Marketing team, including revenue and reservations departments, with key account and market management of worldwide markets. Liaised with regional sales offices and participated in international travel fairs.

Managed day-to-day sales operations and a sales team, overseeing key account and market management for Asia/Pac and Americas. Developed new source markets, securing significant pre-paid room blocks from China, and managed incentive groups and destination weddings.

Managed daily operations of the Sales and Marketing department, including contracting and account management of worldwide tour operators. Strategized and planned key initiatives to drive ADR and occupancy, and prepared sales reports.

Implemented rate and promotional strategies to maintain strong ADR and increase product awareness and occupancy. Developed new source markets, focusing on China, Japan, Korea, and India, and managed the sales team.

Handled all sales activities for three resorts, focusing on worldwide contracting and relationship building with key partners. Developed new source markets, significantly increasing Chinese business, and managed on-site sales teams.

Communicated and liaised with local and international Tour Operators, conducting site inspections and issuing rates and contracts. Attended international travel fairs and managed marketing, PR, and group proposals.

Compiled and negotiated conference and incentive quotes for domestic and international clients. Hosted PCOs and corporate clients, attended industry shows, and managed the Conference & Incentive Sales department.

Part of the pre-opening and opening team, with sole responsibility for in-resort Sales & Marketing tasks. Liaised with tour operators, managed events, and promoted the resort through media and wedding packages.

Part of the pre-opening team, managing guest relations staff and compiling resort collateral. Conducted site inspections, coordinated transfers, and participated in senior management meetings for sales and operational strategy.

Taught English as a Foreign Language to primary level students. Developed and delivered engaging lessons to foster language acquisition.

Represented the destination, providing support and services to travelers. Liaised with local partners and ensured a positive customer experience.

Served as a Destination Representative, assisting clients and managing on-site operations. Ensured smooth travel experiences and resolved any issues.

Completed a BTEC National Diploma in Travel & Tourism, gaining foundational knowledge in the industry. Additionally, obtained an NVQ (Level 2) in Business Administration, enhancing skills in office management and administrative tasks.

Grade: A-D

Achieved 7 GCSEs with grades A-D, including core subjects such as English, French, and Mathematics. This provided a strong academic foundation for further education and career development.