Heather Nicolle Olivares
@heathernicolleolivar
I grow brands through bilingual social strategy, design, video, and motion content.
GuatemalaWhat I'm looking for
At Mr Pipeline, I lead social media strategy and execution for 5+ U.S. home-service brands, creating calendars, branded graphics, short-form video, motion graphics, community management, and monthly reporting. My work increased average client engagement by 28% year over year and helped add 7K+ combined followers in 12 months.
Previously at Lavish Solutions, I managed end-to-end bilingual social media for 10+ lifestyle, retail, and service brands across Instagram, Facebook, and TikTok. I produced campaign videos and reels that doubled average reach for flagship accounts, while helping retain 90% of the account roster year over year.
I bring a strategist-maker approach shaped by freelance video production: I can take work from concept and storyboard through design, editing, audio, motion, and final delivery. I'm also currently adding web design to my toolkit.
Experience
Work history, roles, and key accomplishments
Social Media Manager
Mr Pipeline
Jan 2024 - Present (2 years 7 months)
Own social media strategy and execution for 5+ U.S. home-service brands, including content calendars, publishing, community management, and monthly performance reporting. Designed branded graphics and edited short-form video, building motion graphics in After Effects, lifting average client engagement 28% year over year.
Social Media Manager
Lavish Solutions
Jan 2022 - Dec 2024 (2 years 11 months)
Managed end-to-end social media for 10+ lifestyle, retail, and service brands across Instagram, Facebook, and TikTok, including bilingual strategy, production, scheduling, and community management. Produced and edited campaign videos and branded reels, doubling average reach for flagship accounts.
Freelance Video Producer & Motion Designer
Independent
Jan 2019 - Dec 2022 (3 years 11 months)
Produced, shot, and edited video end-to-end for local businesses and creators, from concept and storyboard to final cut in Premiere Pro. Built motion graphics and logo animations in After Effects, and cleaned and mixed audio in Audition for ads and short-form content.
Education
Degrees, certifications, and relevant coursework
Universidad de San Carlos de Guatemala
Marketing and Design
Completed 2 years of university coursework in Marketing and Design.
Tech stack
Software and tools used professionally
Availability
Location
GuatemalaAuthorized to work in
Website
heatherolivares.comPortfolio
heatherolivares.comJob categories
Skills
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