Hassaan Karim
@hassaankarim
Dynamic digital marketing leader with expertise in data analytics.
What I'm looking for
I am a results-driven professional with extensive experience in digital marketing and data analytics. Currently, I serve as the Head of Digital Accounts & Services at D360 Consulting, where I have successfully led diverse client portfolios and implemented innovative solutions that have significantly improved operational efficiency and client satisfaction. My strategic approach has resulted in a 20% reduction in project delays and a remarkable increase in client onboarding rates.
Previously, I held the position of Senior Digital Data Analyst & Reporter at Blitz Advertising, where I spearheaded a comprehensive social media strategy for British American Tobacco, tripling engagement metrics and enhancing brand awareness. My ability to analyze market trends and develop targeted marketing campaigns has consistently driven growth and profitability for my clients. I am passionate about leveraging data to inform decision-making and create impactful marketing strategies that resonate with audiences.
Experience
Work history, roles, and key accomplishments
Head Of Digital Accounts & Services
D360.consulting
Dec 2022 - Present (2 years 6 months)
Led the management of diverse client portfolios, guiding clients and making them eligible for PCAN 2400$ and PCAN 15000$. Automated Client Onboarding by leveraging Artificial Intelligence and web data analytics, resulting in a 40% surge in client onboarding rate and a 60% increase in task completion rate. Streamlined D360's operations by implementing automated booking and reservation systems, redu
Senior Digital Data Analyst & Reporter
Blitz Advertising Pvt Ltd
Jan 2021 - Present (4 years 5 months)
Led the data analytics and reporting team for VELO.PK by British American Tobacco, implementing a comprehensive social media strategy that tripled engagement metrics and generated a 30% increase in organic reach and impressions. Conceptualized, scripted, and oversaw the entire production of the award-winning 'Panther Lagao Diesel TVC campaign, resulting in a 20% increase in brand awareness, 30% in
Group Key Account Manager
Adex 360
Sep 2019 - Present (5 years 9 months)
Analyzed key market trends and competitor strategies, informing the development of targeted marketing campaigns, leading to a 50% increase in website traffic and a 25% growth in online sales. Established advertising campaigns across diverse platforms including Facebook Ads, Google Ads, TikTok Ads, and more; resulting in an exponential increase in click-through rates and a decrease in cost per acqu
Team Lead Account Executive
CSP Motive (Formerly KeepTruckin)
Feb 2018 - Present (7 years 4 months)
Accomplished monthly sales targets of Q1 by 120%. Developed and executed a highly effective negotiation strategy, resulting in a 40% increase in average deal size, closing multi-million dollar accounts and surpassing revenue targets. Restructured day-to-day operations, client satisfaction reviewed as AE with highest client retention rate of 82%.
Education
Degrees, certifications, and relevant coursework
Lahore School of Economics
BBA Double Majors, Marketing & Media
Focused on developing a strong foundation in business administration with a dual specialization in Marketing and Media. Gained comprehensive knowledge in strategic marketing, media planning, and business operations.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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