Hasan Jahangir
@hasanjahangir
Programmatic Marketing Specialist | Expert in DV360 & Google Ad Manager
What I'm looking for
As a seasoned Programmatic Manager with over 6 years of experience in digital marketing, I specialize in DV360 and Google Ads Manager. My expertise lies in optimizing programmatic campaigns, driving ROI, and leveraging data-driven insights to enhance ad performance. I am adept at strategic planning, team leadership, and collaborating with cross-functional teams to achieve business goals.
Throughout my career, I have managed and optimized programmatic ad campaigns using DV360, aligning with client objectives and KPIs to improve performance and ROI. I have analyzed campaign data to generate actionable insights and reports, providing strategic recommendations for future campaign optimization. I have also developed advanced audience targeting strategies and designed bid strategies to optimize ad spend and improve cost efficiency.
I have worked closely with creative teams to optimize ad creatives and managed campaign budgets to ensure efficient resource allocation and financial goal adherence. I have utilized in-depth knowledge of programmatic platforms and worked closely with cross-functional teams to ensure seamless campaign execution and client objective delivery.
Experience
Work history, roles, and key accomplishments
Programmatic Manager
GROUPM PAKISTAN
Dec 2022 - Present (2 years 5 months)
Managed and optimized programmatic ad campaigns using DV360 to align with client objectives and KPIs, improving performance and ROI.
Senior Executive Digital Operations
EXPRESS MEDIA
Jun 2019 - Dec 2023 (4 years 6 months)
Oversaw the setup, trafficking, and management of digital ad campaigns using Google Ad Manager, continuously optimizing ad placements and strategies to maximize performance and ROI.
Ad Operation Executive
DAWN MEDIA
Jun 2017 - Jun 2019 (2 years)
Set up, managed, and optimized ad campaigns on Google Ad Manager, monitored campaign performance, and made data-driven adjustments to maximize effectiveness.
Education
Degrees, certifications, and relevant coursework
Mohammad Ali Jinnah University
Master of Science, Computer Science
2021 - 2022
Grade: 3.1
Master of Science (MS) in Computer Science from Mohammad Ali Jinnah University, Karachi.
University of Karachi
Bachelor of Science, Software Engineering
2013 - 2017
Grade: 2.67
Bachelor of Science (BS) in Software Engineering from University of Karachi.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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