Open to opportunities

Harshal Karandikar

@harshalkarandikar

Message

Experienced Cluster Marketing Manager with a focus on brand visibility.

India

Message

What I'm looking for

I am looking for a dynamic role that allows me to leverage my marketing expertise to drive brand growth and engage with innovative teams.

I am a seasoned brand and marketing professional with over 15 years of experience in diverse sectors, including BFSI, Entertainment, and Hospitality. My expertise lies in orchestrating successful marketing campaigns, managing teams, and driving revenue growth through innovative strategies. I have a proven track record of exceeding lead generation targets and enhancing brand visibility across various platforms.

Throughout my career, I have successfully executed numerous high-impact marketing initiatives, such as the Panchgani Festival 2023, which generated significant leads and closures. My ability to cultivate client relationships and expand market presence has resulted in substantial revenue generation, including a remarkable 57 lakhs in my recent role as a Consultant. I am passionate about leveraging my skills in digital marketing, event management, and strategic communications to drive business success.

Experience

Work history, roles, and key accomplishments

Current

Cluster Marketing Manager

Current

Mahindra Holidays & Resorts India Ltd.

Aug 2022 - Present (2 years 10 months)

As Cluster Marketing Manager, orchestrated successful events and exceeded lead generation targets through strategic marketing initiatives. Managed a marketing team and enhanced brand visibility through outdoor advertising and promotional campaigns.

Brand Marketing Event Management Lead Generation Team Management Outdoor Advertising Strategic Marketing BTL Activities Media Relations

Consultant (Revenue Generation)

Maverick Activations Pvt Ltd.

Jan 2022 - Aug 2022 (7 months)

Cultivated client relationships and expanded the client base across Andhra Pradesh and Telangana, achieving significant revenue generation through strategic client acquisition and influencer marketing.

Client Relationship Management Revenue Influencer Marketing SEO Business Development Vendor Management Strategic Partnerships Campaign Management

Associate Account Director

Cheil India Pvt Ltd.

May 2021 - Oct 2021 (5 months)

Served as the Single Point of Contact for the Hand-held Phone division, executing retail change-over initiatives and enhancing brand positioning across multiple outlets in the region.

Account Management Positioning Campaign Execution Vendor Management Communication Skills Project Management Brand Strategy Market Analysis

Deputy Brand Manager

HSIL Ltd.

Jul 2019 - Apr 2021 (1 year 9 months)

Led trade marketing initiatives, achieving significant visibility and business growth through strategic campaigns and effective vendor management across key markets.

Vendor Management Campaign Execution Market Visibility Sales Enablement Strategic Planning Event Management Lead Generation

Assistant Manager - Marketing Communication

Gati Ltd.

Aug 2016 - Jul 2019 (2 years 11 months)

Developed marketing calendars and executed outdoor activities that significantly boosted sales and brand visibility, while managing promotional campaigns across various channels.

Marketing Strategy Campaign Management Sales Growth Event Planning Media Management Lead Generation BTL Activities ATL Activations

Manager - Marketing Operations

IndusInd Bank

Jan 2016 - Aug 2016 (7 months)

Managed branding and lead generation initiatives for multiple branches, successfully organizing events that generated significant leads and client acquisitions.