Haley Herrera
@haleyherrera
SPHR-certified HR business partner driving people-centered transformation.
What I'm looking for
I am a strategic, SPHR-certified human resources leader and embedded business partner with a proven track record of strengthening employee relations, talent mobility, internal development, and change management across large business regions. I have served as a trusted advisor to Starbucks’ C-suite leaders and supported operations across thousands of stores and hundreds of thousands of partners, leading digital HR transformations, standardizing case management, and designing internal mobility and onboarding programs.
I combine hands-on operational expertise with project leadership to align HR strategy with corporate goals, driving measurable improvements in engagement, retention, and productivity. My achievements include rebuilding virtual partner coaching, scaling recruiting and talent pipelines, launching and expanding affinity group programs, and delivering store-level performance gains recognized by executive leadership.
Experience
Work history, roles, and key accomplishments
Project Manager – Partner & Labor
Starbucks Coffee Company
Jan 2024 - Present (1 year 8 months)
Led enterprise HR transformation initiatives improving partner relations, internal mobility, onboarding immersion, and digital HR processes across US and Canada, standardizing case management for 50K+ annual cases and advancing ServiceNow and OpenText adoption.
Recruiter – Seattle Reserve & Roastery
Starbucks Coffee Company
Jan 2023 - Jan 2024 (1 year)
Delivered strategic recruiting and talent pipeline solutions for flagship markets, transforming hiring processes to scale the recruitment of 1,300+ store partners and shifting recruiters into operational consulting roles.
Recruiter – Pacific Northwest Region
Starbucks Coffee Company
Jan 2021 - Dec 2022 (1 year 11 months)
Served as HR business partner to Pacific Northwest stores, leading sourcing, scheduling, and recruitment programs that improved talent pipelines, adoption of virtual recruitment training, and field leader hiring practices.
Retail Store Manager
Starbucks Coffee Company
Jan 2014 - Dec 2021 (7 years 11 months)
Managed store operations, P&L, and talent development for multiple locations, driving one store to 147% YoY sales growth, reducing turnover by 90%, increasing diversity by 50%, and promoting 15+ team members into leadership.
Oversaw district HR operations including employee relations and HR support across multiple stores, partnering with store leaders to improve workforce performance and HR processes.
Supported store leadership in operations and HR duties, driving customer experience, team performance, and supporting HR initiatives at store level.
Education
Degrees, certifications, and relevant coursework
University of Washington Tacoma
Bachelor of Arts, Political Science & Economics
Completed a Bachelor of Arts in Political Science and Economics with a minor in Middle Eastern Studies.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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