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Hadas Turgeman

@hadasturgeman

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Marketing and Brand Manager at Lev Cinemas, managing campaigns for the cinema chain and individual film releases.

Israel

Message

At Lev Cinemas, I managed traditional and digital advertising campaigns for the cinema chain and individual film releases. I also upheld brand identity across physical and digital platforms and coordinated creative asset production.

At Booking.com, I owned the end-to-end Hebrew localization lifecycle for the global website, mobile products, and user communications. I introduced AI-enhanced translation workflows and partnered with UX writers, designers, and product managers to adapt content for the Israeli market.

Earlier, at Funia, Digital & Beyond and Zivlin Advertising, I created social media content, ads, press releases, UX content, and video scripts. I also planned and executed multi-channel social media campaigns.

Experience

Work history, roles, and key accomplishments

Marketing & Brand Manager

Lev Cinemas

Oct 2025 - Jun 2026 (8 months)

Managed end-to-end traditional and digital media advertising campaigns for the cinema chain and individual film releases. Enforced brand visual identity guidelines and coordinated with operations, vendors, distributors, and film festivals.

Marketing Brand Management Traditional Advertising Digital Advertising Budget Management Creative asset production Cross functional Coordination

Localization Specialist (HE)

Booking.com

May 2021 - Aug 2025 (4 years 3 months)

Owned the end-to-end Hebrew localization lifecycle for Booking.com's global website, mobile products, and user communications. Pioneered AI-enhanced translation workflows and managed external vendors to ensure linguistic quality and consistency.

Localization Hebrew Translation AI Tools Quality Assurance Vendor Management UX Writing Content Strategy

Social Media Manager

Funia, Digital & Beyond

Jun 2019 - Apr 2021 (1 year 10 months)

Delivered high-impact content and copy for social media, ads, and press releases that boosted brand visibility. Crafted UX content and video scripts, and planned multi-channel social media campaigns driving audience growth.

Social Media Management Content Creation Copywriting UX Writing Video Scripting Campaign Planning

Social Media Manager

Zivlin Advertising

Jul 2015 - May 2019 (3 years 10 months)

Created engaging multimedia content and localized video assets for diverse platforms. Collaborated with creative teams to align content with brand voice and managed end-to-end social media campaigns.

Social Media Management Content Creation Localization Video Production Brand Voice Campaign Management