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Grace Ritah

@graceritah

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I build AI-enhanced content, SEO, social media, and campaigns that grow brand visibility and engagement.

Uganda

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What I'm looking for

I'm looking for a digital marketing role where I can create data-driven content and campaigns, use AI-powered workflows, collaborate with diverse teams, and grow brand visibility and audience engagement.

I deliver AI-enhanced digital marketing for clients across fashion, wellness, hospitality, professional services, and other global industries. Through Upwork, I build brand strategies, create SEO-focused content, manage social channels, and run email campaigns.

At Enso Technologies, I planned, created, and reviewed 800+ marketing content pieces and designed 300+ branded visual assets for global brands. My SEO research improved content discoverability by 40%, while performance recommendations drove a 30% average uplift in content performance.

I've also managed digital presence, event marketing, and workflows for Aviva Elite Developers, and supported social media marketing for Nassiwa Makeup UG and The Collective UG. I use analytics, AI tools, and organised remote workflows to turn content and campaigns into measurable audience growth.

Experience

Work history, roles, and key accomplishments

Current

Marketing Freelancer

Current

Upwork

Dec 2023 - Present (2 years 9 months)

Providing end-to-end digital marketing support to clients across diverse industries, delivering tailored AI-enhanced marketing solutions that drive brand growth and audience engagement.

Content Marketing SEO Social Media Strategy Email Marketing AI Tools Canva Wix WordPress Analytics

Digital Marketing & Content Specialist

Enso Technologies

Aug 2024 - Dec 2024 (4 months)

Planned, created, and reviewed 800+ pieces of marketing content across multiple verticals using AI tools, and designed 300+ branded visual assets. Executed SEO keyword research and improved content discoverability by 40%.

AI Tools Content Creation SEO Canva Analytics Slack Google Docs Airtable

Marketing & Admin Assistant

Aviva Elite Developers

Mar 2023 - Dec 2024 (1 year 9 months)

Managed end-to-end social media presence, event marketing, and administrative operations for a property development firm. Designed branded content and coordinated communications.

Social Media Management Content Creation Canva Event Planning Competitive Analysis Trello Asana Slack

Social Media & Marketing Assistant

Nassiwa Makeup UG

Feb 2023 - May 2023 (3 months)

Managed the brand's digital presence across Instagram and TikTok, created and scheduled content, and handled customer bookings and payments.

Social Media Management Content Creation Customer Service Booking Management

Communications & Social Media Manager

The Collective UG

Jan 2020 - Dec 2022 (2 years 11 months)

Developed and executed social media campaigns, built community communication, and planned and promoted events to drive awareness and engagement.

Social Media Strategy Content Creation Community Management Event Promotion

Education

Degrees, certifications, and relevant coursework

Chartered Institute of Marketing (CIM)

CIM Level 4 Certificate in Professional Marketing, Marketing

Currently pursuing the CIM Level 4 Certificate in Professional Marketing to strengthen strategic marketing knowledge and industry-recognized credentials.