MLmwebaza lorna
@mwebazalorna
Results-driven writer and communications specialist with digital expertise.
UgandaWhat I'm looking for
I am a results-driven writer and communications specialist with a strong focus on content creation, copywriting, and customer-centric storytelling. My experience spans various roles, including social media management and digital content strategy, where I have successfully enhanced engagement and sales for diverse clients. Currently pursuing an MA in Strategic Communication, I am committed to refining my marketing and communication skills to deliver impactful results.
Throughout my career, I have demonstrated proficiency in managing digital content and social media platforms, utilizing tools like Google Workspace, WordPress, and Canva. My role as a Marketing and Communications Lead at Roho Apparel allowed me to develop a robust online presence for clients while expanding their international reach. I have also excelled as a Copy Editor at Scribe House, where I guide authors to enhance their manuscripts, fostering strong client relationships and ensuring clarity in their writing.
Experience
Work history, roles, and key accomplishments
Copy Editor
Scribe House(U)
Apr 2023 - Present (2 years 2 months)
Collaborate with senior editors to enhance client manuscripts for clarity and confidence. Foster author relationships and engage in continuous training to improve client assistance.
Content Writer
Uprit Media
May 2020 - Present (5 years 1 month)
Created web and advertising content aimed at driving traffic and attracting sales for various clients.
Marketing and Communications Lead
Roho Apparel
Feb 2024 - Jan 2025 (11 months)
Developed online presence through social media posts and content creation. Managed client communications and expanded the international client base while coordinating logistics and team training.
Social Media Manager
African Writers’ Trust
Apr 2023 - Oct 2023 (6 months)
Managed social media content calendar and assisted in marketing campaigns for book launches, utilizing design tools to create engaging content.
Social Media Manager
Prof’s Makeover Place
Feb 2023 - Oct 2023 (8 months)
Drafted a targeted content calendar to drive salon traffic through social media, achieving a 200% engagement rate during a business launch campaign.
Digital Content Manager and Copywriter
Picasso Design Agency
Jul 2022 - Jan 2023 (6 months)
Orchestrated content plans for symposiums and managed social media channels, significantly increasing engagement and page visits while composing advertising copy.
Education
Degrees, certifications, and relevant coursework
Uganda Christian University
Master of Arts, Strategic Communication
Currently pursuing an MA in Strategic Communication to further refine marketing and communication skills.
Makerere University
Bachelor of Arts, English Language and Communication Skills
Completed a Bachelor of Arts in Arts with a focus on English language and Communication Skills.
Availability
Location
UgandaAuthorized to work in
Job categories
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