Open to opportunities

Marshal Owach

@marshalowach

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Results-driven digital marketing strategist with 9 years of experience.

Uganda

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What I'm looking for

I am seeking a role that allows me to leverage my digital marketing expertise to drive impactful campaigns and foster community engagement in a dynamic organization.

I am a results-driven Digital Marketing and Communications Strategist with over 9 years of experience in driving brand growth, audience engagement, and business success across diverse industries, from corporate brands to nonprofits. My expertise lies in social media marketing, SEO, PPC, content marketing, and digital communications, complemented by strong skills in graphic design and email marketing.

In my recent role as Head of Operations and Digital Strategy at Kampala Analytica, I developed and executed comprehensive communication strategies that aligned with organizational goals. I managed social media platforms, optimized websites, and created impactful content that enhanced brand presence. My passion for building online communities and leveraging technology for meaningful impact drives my commitment to excellence in every project I undertake.

Experience

Work history, roles, and key accomplishments

Head of Operations and Digital Strategy

Kampala Analytica

Jan 2023 - Mar 2024 (1 year 2 months)

Led the development and execution of comprehensive communication strategies, enhancing digital engagement and brand presence. Managed social media platforms, optimized website functionality, and coordinated influencer partnerships to amplify advocacy efforts. Oversaw project management for AI localization initiatives, empowering civil society organizations.

Digital Strategy Social Media Management Content Creation SEO Project Management Influencer Marketing Website Optimization Community Engagement Graphic Design

Public Relations Officer

Rotaract Club of Bugolobi

Jan 2019 - Jul 2023 (4 years 6 months)

Managed public relations and club publications, enhancing visibility through media outreach and social media revitalization. Engaged the community through strategic advocacy and event coverage.

Public Relations Content Creation Social Media Management Community Engagement Advocacy Brand Management Fundraising

President

Rotaract Club of Bugolobi

Jun 2022 - Jun 2023 (1 year)

Provided strategic direction and oversight for club operations, ensuring alignment with Rotary International’s goals. Led community service projects and represented the club at various events, promoting initiatives and strengthening partnerships.

Leadership Community Engagement Project Management Strategic Planning Advocacy Event Coordination Governance Resource Management Public Speaking

Digital Operations Officer

Great Lakes Institute For Strategic Studies (GLISS)

Aug 2020 - Dec 2022 (2 years 4 months)

Managed social media presence and optimized website UI/UX for GLISS. Led digital media coverage for events, crafted press releases, and enhanced audience engagement through community management and online discussions.

Social Media Management Website Optimization Digital Communication Community Engagement Data Visualization Content Strategy PR Live Streaming Infographics

Head of Communications and Digital Strategy

Vine Entertainment Group

Jan 2021 - Jan 2022 (1 year)

Executed digital marketing strategies for major events, optimizing online channels for ticket sales and audience engagement. Managed content creation and influencer partnerships to enhance brand visibility and community interaction.

Digital Marketing Content Creation Influencer Marketing Event Management Brand Strategy Community Engagement Social Media Strategy Video Production

Digital Marketing Executive

The Pearl Guide Ltd

Jan 2019 - Jul 2020 (1 year 6 months)

Managed social media content for high-profile clients, driving significant sales growth through e-commerce campaigns. Developed and executed successful marketing strategies, enhancing brand visibility and engagement.

Social Media Management Content Creation Campaign Strategy Performance Analysis Digital Marketing ROI Analysis Customer Engagement

Digital Marketing Executive

Prime Animate Agency

Jan 2018 - Jan 2019 (11 months)

Grew social media followings and enhanced content accessibility for various brands. Developed data-driven strategies to optimize marketing campaigns and improve brand reputation.

Social Media Growth Content Strategy Performance Analysis Influencer Marketing Customer Engagement Digital Strategy Campaign Optimization Brand Awareness

Digital Marketing Executive

Seven Uganda Ltd

Jan 2017 - Jan 2018 (1 year)

Executed online marketing strategies that significantly boosted sales and brand visibility for various clients. Developed targeted ads and PR campaigns to enhance engagement and drive growth.