At Be You International, I took over the site’s technical SEO, content, WordPress management and reporting. Indexed pages grew from 24 to 41, while pages not indexed fell from 210 to 101.
I’ve created and verified more than 100 redirects, restored GA4 tracking through Google Tag Manager, and fixed email authentication issues that were causing the contact form to lose enquiries. I also built seven Elementor service pages and restructured the blog into six content pillars.
For AdKit, I write weekly long-form SEO articles for a B2B SaaS audience, using annotated product screenshots and concept graphics. For Ruck For Miles, I’ve written articles and buyer’s guides, and completed a Semrush audit that identified an indexed test subdomain causing duplicate content.
I also ran the editorial pipeline for The Cloud Meow, publishing more than 100 posts on Wix. My own WordPress site, HikeAndPack, is a live SEO testbed for hiking and travel content in English and Italian.

