Gerson Arocha

I’m a Property Management & Leasing Operations professional known for quickly adapting to complex workflows and owning high-volume, multi-state real estate operations. I support leasing coordination, tenant operations, and administrative processes to drive occupancy and operational efficiency.

At PMR Properties, I managed full-cycle lead intake (60+ daily between AppFolio Guest cards and Facebook), guided prospects from inquiry to application, and supported approval decisions through reference verification and eligibility review. I coordinated lease readings, move-in/move-out processes (including deposit documentation), and tenant onboarding/offboarding, while using AppFolio for scheduling, documentation, tenant records, and workflow coordination.

Previously, I served as a Guest Experience & Operations Specialist for Evolve Vacation Rental, resolving sensitive guest and owner issues (late check-ins, lockouts, cancellations/disputes), processing manual refunds and financial adjustments with policy compliance, and coordinating via Salesforce, Slack, and Microsoft Teams. I also promoted into a Trainer / Onboarding Support role, delivering structured training for 4 onboarding waves (80+ agents total) and providing reinforcement to improve performance and quality metrics.